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Google

Google Forms

Composite Score

9.0 /10

CX Score

9.3 /10

932 Reviews Write a Review

Claim Software

What is Google Forms?

Create custom forms for surveys and questionnaires at no extra cost. Gather everything in a spreadsheet and analyze data right in Google Sheets.

Company Details

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Awards & Recognition

Google Forms won the following awards in the Survey Software category

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2025 Data Quadrant Champion

Latest Award, 2025

6 Top Rated Capabilities

4 Top Rated Features

Latest Award, 2025

2025 Emotional Footprint Champion

2025

Strategy and Innovation
Service Experience
Product Impact
Conflict Resolution

2025

2024 Data Quadrant Champion

2024

8 Top Rated Capabilities

5 Top Rated Features

2024

2024 Emotional Footprint Champion

2024

2023 Data Quadrant Champion

2023

2 Top Rated Capabilities

2 Top Rated Features

2023

0 Top Rated Capabilities

1 Top Rated Features

2022

2022 Emotional Footprint Champion

2022

Conflict Resolution

2022

Google Forms Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Google Forms.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

99 Plan to Renew

89 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+94 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Google Forms?

1% Negative

2% Neutral

97% Positive

Pros

Fair
Reliable
Respectful
Acts with Integrity

Feature Ratings

Average 83

Collaboration

Questionnaire Design/Survey Builder

Mobile Support

Role and User Management

3rd-Party Integrations

Templates & Question Library

APIs and Integration

Data Analysis and Visualization

Branching and Logic

Customizable Branding

Multi-Channel Distribution

Vendor Capability Ratings

Average 84

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Ease of Customization

Quality of Features

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Breadth of Features

Product Strategy and Rate of Improvement

Also Featured in...

Online Forms

Score 8.9

View Google Forms in this category (opens in a new tab)

Google Forms Reviews

Charan Teja O.

Role: Information Technology
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2023

Google's free product for survey's !

Likeliness to Recommend

10 /10

What differentiates Google Forms from other similar products?

This product neatly does the job, and is linked to google account, which is great.

What is your favorite aspect of this product?

This product neatly does the job, and is linked to google account, which is great.

What do you dislike most about this product?

There is nothing i dislike about this product

What recommendations would you give to someone considering this product?

Explore this product to create your surveys for free of cost

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Theresa A.

Role: Finance
Industry: Finance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2023

It is one of the best productivity tools.

Likeliness to Recommend

10 /10

What differentiates Google Forms from other similar products?

This software helps to get quick responses from others and it can make our work easy. This process is easy and quick so it also saves our time and gives better results. There is also limitation in display size, font control, and store responses in Google sheet

What is your favorite aspect of this product?

One very powerful feature is that we can skip answers or show different ones based on some logic, for example, based on some answers we can direct the survey to another question or even to the end of the survey. We can easily create surveys and we do not need any kind of knowledge to create them beautiful.

What do you dislike most about this product?

The one difficult problem about this software is that it does not have the capacity to receive large files and storing of the data in huge amount. For the new users, it is a bit frustrating when the form is too long and we are unable to save the results and come back to fill out more of the form. The anther drawback about this software is that it is very tough and difficult but the web customization of forms is also limited.

What recommendations would you give to someone considering this product?

Google forms are the quickest and the easiest way to create Forms, surveys and receive applications for advertised jobs and analyses the data received. It is very easy to create and integrate the forms with your Email. I like Google Forms because it allows us to collect information, facilitates the creation of questionnaires with different questions to perform the amount of surveys needed through this system, it is also a free software and with fundamental tools for data collection.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Harjeet K.

Role: Consultant
Industry: Education
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2023

Best web-based survey and questionnaire tool

Likeliness to Recommend

10 /10

What differentiates Google Forms from other similar products?

Google Forms is better than similar products as one can set up conditional questions that only appear based on the previous answers provided by respondents. Also, Google Forms allows multiple users to collaborate on a single form, making it easy to work together.

What is your favorite aspect of this product?

The best part about Google Form is that one can easily set up rules to validate responses to ensure that they meet certain criteria. Also, Responses from Google Forms can be automatically added to a Google Sheet for easy analysis.

What do you dislike most about this product?

Nothing to dislike about the product.

What recommendations would you give to someone considering this product?

Go for Google Forms! Google Forms is the best web-based survey and questionnaire tool offered by Google. It allows users to create and share custom forms and surveys to collect data

Pros

Helps Innovate
Performance Enhancing
Enables Productivity
Effective Service

Google Forms

What is Google Forms?

Company Details

Need Assistance?

Awards & Recognition

2025 Data Quadrant Champion

2025 Emotional Footprint Champion

2024 Data Quadrant Champion

2024 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

Google Forms Ratings

91 Likeliness to Recommend

99 Plan to Renew

89 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+94 Net Emotional Footprint

How much do users love Google Forms?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Collaboration Invite people to review or edit the survey before sending them out.

Questionnaire Design/Survey Builder Create a variety of question formats including multiple choice, check box, open answers, drag and drop technology, rating scales, and auto-fill.

Mobile Support The solution provides the ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Role and User Management Enable different levels of access and permissions based on role.

3rd-Party Integrations Integration with 3rd Party platforms (Zoho Products, MailChimp, Eventbrite, Google Sheet, Zendesk, Slack, Shopify, Webhooks etc.)

Templates & Question Library Tool provides a set of pre-made templates and questions to select from to simplify survey build.

APIs and Integration Has inbuilt APIs allowing access to the database layer without having to go through JDBC/ODBC.

Data Analysis and Visualization Ability to plot or graph the data in a visual format, such as line charts or pie graphs.​

Branching and Logic Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Customizable Branding Sets rules that personalize respondents’ form-filling experience with intuitive survey flow logic options to tailor your survey.

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Also Featured in...

Online Forms

Google Forms Reviews

Charan Teja O.

Google's free product for survey's !

Likeliness to Recommend

Pros

Theresa A.

It is one of the best productivity tools.

Likeliness to Recommend

Pros

Harjeet K.

Best web-based survey and questionnaire tool

Likeliness to Recommend

Pros

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Feature Ratings

Collaboration

Questionnaire Design/Survey Builder

Mobile Support

Role and User Management

3rd-Party Integrations

Templates & Question Library

APIs and Integration

Data Analysis and Visualization

Branching and Logic

Customizable Branding

Multi-Channel Distribution

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Usability and Intuitiveness

Ease of IT Administration

Ease of Customization

Quality of Features

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Breadth of Features

Product Strategy and Rate of Improvement