Brevo Logo Award Winner Product Badge
Brevo Logo Award Winner Product Badge
Brevo

Brevo

Composite Score
8.7 /10
CX Score
9.1 /10
Brevo
8.7 /10

What is Brevo?

Brevo is an all-in-one platform to manage your customer relationships via Email, SMS, Chat and moreBrevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details


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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

92 Likeliness to Recommend

1
Since last award

99 Plan to Renew

89 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

2% Negative
0% Neutral
98% Positive

Pros

  • Trustworthy
  • Generous Negotitation
  • Reliable
  • Acts with Integrity

Feature Ratings

Average 83

Scheduled Messaging

88

Marketing Analytics

85

Social Media Marketing Management

85

Loyalty Promotions Management

85

Communication Archive

85

Opt-in

84

Mobile Marketing Management

84

Text Messaging

83

Application Integration

83

Mobile Payments

81

Surveys Feedback

79

Vendor Capability Ratings

Average 82

Business Value Created

89

Ease of Implementation

83

Product Strategy and Rate of Improvement

83

Usability and Intuitiveness

82

Breadth of Features

82

Ease of IT Administration

82

Ease of Data Integration

82

Quality of Features

81

Ease of Customization

81

Availability and Quality of Training

80

Vendor Support

77

Brevo Reviews

Amanya B.

  • Role: C-Level
  • Industry: Not for Profit
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2025

good and cost friendly

Likeliness to Recommend

10 /10

What differentiates Brevo from other similar products?

Brevo has friendly API documentation making it easy to integrate in any app

What is your favorite aspect of this product?

UI are very professional and the tool is cost friendly to SMEs

What do you dislike most about this product?

No technical issue, Though the solution has very limited API rate Limit

What recommendations would you give to someone considering this product?

I would recommend the solution for marketing and communication

Pros

  • Performance Enhancing
  • Trustworthy
  • Efficient Service
  • Acts with Integrity

SHARVANI P.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Apr 2025

Easy to use, but lacks advanced features

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

What sets this platform apart is its ease of use and simplicity, making it ideal for small to medium-sized businesses. The user-friendly interface allows even beginners to navigate effortlessly. It provides solid email automation features and integrates well with various apps. Unlike other platforms that can feel overwhelming with too many features, this one focuses on offering just the right tools for efficient marketing without being too complicated, making it a great choice for those looking for an intuitive, straightforward solution.

What is your favorite aspect of this product?

My favorite aspect is how easy it is to use. The interface is clean and simple, making it really straightforward to set up campaigns and automate emails. I love that I can get things done quickly without needing to dive into complex settings. It saves me time and effort, which is exactly what I need when juggling multiple tasks. The features are perfect for someone who doesn’t want to spend hours figuring out how everything works.

What do you dislike most about this product?

What I dislike the most is that while the interface is simple, sometimes the customization options feel a bit limited. For instance, certain advanced features require a bit more flexibility in terms of design and automation. It would be great if there were more customization options for specific email templates or workflows. This could make it even more versatile for businesses with unique needs.

What recommendations would you give to someone considering this product?

I would recommend this product to anyone looking for a simple, user-friendly solution for email campaigns and automation. It's perfect for small to medium-sized businesses or those just starting with email marketing. However, if you're looking for highly advanced customization or complex integrations, you might want to check if the features meet your needs first. Overall, it's an excellent tool for those who need efficiency without the steep learning curve.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Lwamunda E.

  • Role: Student Academic
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2025

BREVO is a good software for email marketing

Likeliness to Recommend

9 /10

What differentiates Brevo from other similar products?

Its intuitive builder is user-friendly, making it easy for us to produce outclass and mobile-responsive emails regardless of our technical capabilities. Another similar platform usually offers complex interfaces, whereas Brevo simplifies the complex designing process while preserving the standards of functionality. It focuses on personalization and powerful automation features.

What is your favorite aspect of this product?

It offers detailed segmentation capabilities by helping us to generate targeted segments constructed on customized data, the behavior of customers, and their demographics to make sure that every email resonates with its customers. It also assists in the automation of different workloads including post-purchase follow-ups and cart recoveries. It is my favorite due to its easiness, powerful automation, and personalized capabilities.

What do you dislike most about this product?

It lacks in having less comprehensive CRM capabilities as it does not facilitate pre-built CRM involving the need for third-party integration in the case when we are relying on inbound marketing for our campaigns. This results in increased complexity.

What recommendations would you give to someone considering this product?

I would recommend the solution

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Inspires Innovation

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