Brevo Customer Reviews 2024

Brevo

8.9 /10

42 Reviews Write a Review

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What is Brevo?

Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.

Company Details

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Awards & Recognition

Brevo won the following awards in the SMS Marketing category

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2024 Data Quadrant Gold Medalist

Latest Award, 2024

7 Top Rated Capabilities

4 Top Rated Features

Latest Award, 2024

4 Top Rated Capabilities

3 Top Rated Features

2023

Brevo Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brevo.

93 Likeliness to Recommend

2
Since last award

98 Plan to Renew

1
Since last award

92 Satisfaction of Cost Relative to Value

4
Since last award

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Emotional Footprint Overview

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brevo?

4% Negative

0% Neutral

96% Positive

Pros

Client's Interest First
Includes Product Enhancements
Performance Enhancing
Enables Productivity

Feature Ratings

Average 84

Scheduled Messaging

Loyalty Promotions Management

Social Media Marketing Management

Mobile Marketing Management

Communication Archive

Marketing Analytics

Mobile Payments

Opt-in

Application Integration

Text Messaging

Surveys Feedback

Vendor Capability Ratings

Average 84

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Breadth of Features

Ease of Customization

Quality of Features

Product Strategy and Rate of Improvement

Ease of Data Integration

Availability and Quality of Training

Vendor Support

Also Featured in...

Marketing Automation - B2B

Score 9.1

View Brevo in this category (opens in a new tab)

Email Marketing

Score 8.8

View Brevo in this category (opens in a new tab)

Brevo Reviews

Ondřej W.

Role: Information Technology
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2022

Great to start with

Likeliness to Recommend

8 /10

What differentiates Brevo from other similar products?

Cost most probably, others apps like mailchimp and ecomail etc cost a lot more

What is your favorite aspect of this product?

Content builder was one of my favourite features, easy to use, a lot can be done within minutes!

What do you dislike most about this product?

The problems with customer support we had. Multiple times sendinblue sent a random campaign to random amount of emails and they had no idea why, so it wasnt reliable

What recommendations would you give to someone considering this product?

I would recommend it if you consider starting sending newsletter/campaigns and you dont have a big budget. You can learn a lot with Sendinblue

Pros

Continually Improving Product
Caring
Respectful
Fair

Cons

Less Reliable
Less Effective Service
Under Delivered

David G.

Role: Sales Marketing
Industry: Technology
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2022

Awesome SaaS and capabilites, but Regular Support

Likeliness to Recommend

7 /10

What differentiates Brevo from other similar products?

It has a very different approach, taking in account the quantity of emails rather than subscribers as most of the competing software does.

What is your favorite aspect of this product?

Is easy to use, clear promises and good product overall, not hard to implement or use.

What do you dislike most about this product?

The CRM is not good enough to compare it with their competitors, and I personally had a very bad experience with customer support, I can't say it's the rule, but that's just my experience with them.

What recommendations would you give to someone considering this product?

Consider their pricing, as it's very different than other products. If you rely on mostly transactional emails, take into account that each email counts towards your limits. If you send more campaigns than transactional emails, it may work well.

Pros

Continually Improving Product
Reliable
Performance Enhancing
Enables Productivity

Cons

Less Efficient Service
Less Respectful
Vendor Friendly Policies

Sena A.

Role: Sales Marketing
Industry: Technology
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

Easy to use

Likeliness to Recommend

6 /10

What differentiates Brevo from other similar products?

It Is easy to use

What is your favorite aspect of this product?

Mail marketing and CRM

What do you dislike most about this product?

Account can easily get blocked due to GDPR policies

What recommendations would you give to someone considering this product?

Go for it

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Brevo

What is Brevo?

Company Details

Need Assistance?

Awards & Recognition

2024 Data Quadrant Gold Medalist

Brevo Ratings

93 Likeliness to Recommend

2 Since last award

98 Plan to Renew

1 Since last award

92 Satisfaction of Cost Relative to Value

4 Since last award

Emotional Footprint Overview

+96 Net Emotional Footprint

How much do users love Brevo?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Opt-in Provides an opt-in option for potential subscribers.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Text Messaging The capability to send messages by SMS in addition to email.

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Marketing Automation - B2B

Email Marketing

Brevo Reviews

Ondřej W.

Great to start with

Likeliness to Recommend

Pros

Cons

David G.

Awesome SaaS and capabilites, but Regular Support

Likeliness to Recommend

Pros

Cons

Sena A.

Easy to use

Likeliness to Recommend

Pros

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Feature Ratings

Scheduled Messaging

Loyalty Promotions Management

Social Media Marketing Management

Mobile Marketing Management

Communication Archive

Marketing Analytics

Mobile Payments

Opt-in

Application Integration

Text Messaging

Surveys Feedback

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Usability and Intuitiveness

Ease of IT Administration

Breadth of Features

Ease of Customization

Quality of Features

Product Strategy and Rate of Improvement

Ease of Data Integration

Availability and Quality of Training

Vendor Support