Brandfolder Logo Award Winner Product Badge
Brandfolder Logo Award Winner Product Badge
Smartsheet

Brandfolder

8.2 /10
Category
Brandfolder
8.2 /10

What is Brandfolder?

Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Brandfolder won the following awards in the Digital Asset Management category

Filter By

Brandfolder Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Brandfolder.

86 Likeliness to Recommend

2
Since last award

100 Plan to Renew

80 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Brandfolder?

0% Negative
6% Neutral
94% Positive

Pros

  • Performance Enhancing
  • Continually Improving Product
  • Reliable
  • Respectful

Feature Ratings

Average 83

Digital Asset Sharing

89

Collaboration

88

Permissions and Access Right Management

86

Automation of Metadata Creation

86

Cloud Offering

85

Workflow and Approval Management

83

Digital Asset Findability

83

Content Capture

81

Integration

80

Version Management

80

In System Content Views

80

Vendor Capability Ratings

Average 83

Ease of IT Administration

99

Product Strategy and Rate of Improvement

99

Ease of Data Integration

98

Breadth of Features

94

Ease of Implementation

94

Availability and Quality of Training

93

Business Value Created

93

Ease of Customization

93

Usability and Intuitiveness

93

Quality of Features

92

Vendor Support

92

Brandfolder Reviews

ANIKET K.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Dec 2023

Brand Management with Intuitive Solutions

Likeliness to Recommend

10 /10

What differentiates Brandfolder from other similar products?

Brandfolder sets itself apart by offering a user-friendly interface, robust organisation features, and seamless collaboration tools, providing a comprehensive and intuitive solution for brand management that distinguishes it from other similar products.

What is your favorite aspect of this product?

My favorite aspect of Brandfolder is its intuitive design and the ability to streamline brand assets, enabling efficient collaboration and ensuring consistent brand representation across various channels.

What do you dislike most about this product?

While Brandfolder excels in brand management, the absence of certain advanced analytics features could be a limitation for users seeking in-depth insights into asset performance and user engagement.

What recommendations would you give to someone considering this product?

i will recommend this to mid scale startup

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Sonja b.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2023

Fantastic product

Likeliness to Recommend

9 /10

What differentiates Brandfolder from other similar products?

It has enabled us centralize assets ranging from images and videos Thr platform is generally intuitive and has multiple options for filtering

What is your favorite aspect of this product?

I like how it has good support system it Is user friendly especially for first time users

What do you dislike most about this product?

I have totally nothing to state as a dislike I really enjoy using this product it is the best

What recommendations would you give to someone considering this product?

It is cost effective It is user friendly

Pros

  • Helps Innovate
  • Reliable
  • Effective Service
  • Saves Time

Shaun R.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Simple file upload elements and folder names

Likeliness to Recommend

8 /10

What differentiates Brandfolder from other similar products?

Images and digital materials could be distributed around our team members much more quickly and easily. File transfers were simple and efficient. As digital assets are tracked and delivered, the need for one-off requests for photos has diminished.

What is your favorite aspect of this product?

It's quite straightforward and simple to use. Every member of my staff relies on it regularly. We switched over from our own in-house server, and it was a great decision. This has made us a far more efficient creative team. What more could I want for than a high-functioning team that consistently delivers excellent outcomes?

What do you dislike most about this product?

Although the negotiation process for adding new features might be tedious, the product itself is easy to take in. For filters, I'd want a bit more flexibility in terms of how and where I may arrange elements.

What recommendations would you give to someone considering this product?

In lieu of hiring a graphics guru or commissioning unique images, it's great to be able to just browse the library and pick and choose from the many options already provided.

Pros

  • Helps Innovate
  • Enables Productivity
  • Continually Improving Product
  • Reliable

Most Popular Brandfolder Comparisons