What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
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86 Likeliness to Recommend
2
Since last award
100 Plan to Renew
80 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Performance Enhancing
- Continually Improving Product
- Reliable
- Respectful
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Digital Asset Sharing
Collaboration
Permissions and Access Right Management
Automation of Metadata Creation
Cloud Offering
Workflow and Approval Management
Digital Asset Findability
Content Capture
Integration
Version Management
In System Content Views
Vendor Capability Ratings
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Quality of Features
Product Strategy and Rate of Improvement
Business Value Created
Availability and Quality of Training
Ease of Implementation
Vendor Support
Breadth of Features
Usability and Intuitiveness
Brandfolder Reviews
Charles K.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2022
A smart and simple way to control assets
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Brandfolder has accurate features ranging from file organization to storing promotional materials, as nicely as search and sharing alternatives and integration with different applications. That is why we utilize Brandfolder; it additionally assisted us in preserving our facts protected and organized.
What is your favorite aspect of this product?
I appreciated the easy UI and the limitless guest customers of Brandfolder. Those were two essential elements in our decision-making process. The popular layout appeals to me. If observed it is certainly easy to use and navigate. It was simple for me to control all of my company's assets, and the customer guide has always been speedy to reply to any inquiry I have had.
What do you dislike most about this product?
We located a few bugs with the templating capability; though it solely affected a handful of our franchisees, it did not bode properly for our system. Brandfolder got rapidly to work on the problem, and the whole thing used to be up and strolling the subsequent day. When we have a massive photo collection, as we have, and go two or three pages deep and choose an image, then close the image, the series returns to the web page.
What recommendations would you give to someone considering this product?
Brandfolder has been a notable answer for our digital asset administration requirements. In our office, we have a large range of decentralized belongings which is why we favor getting entry to digital assets that can be managed and regulated centrally this has completed a gorgeous job.
Pros
- Reliable
- Effective Service
- Respectful
- Client Friendly Policies
Nilaby C.
- Role: Sales Marketing
- Industry: Media
- Involvement: IT Leader or Manager
Submitted Oct 2022
Excellent DAM and data protection
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
When we first started using Brandfolder, our assets were scattered everywhere. Now, they're all in one location, and we've established naming guidelines to ensure consistency going forward. Moreover, we can restrict the extent to which end-users can modify these resources.
What is your favorite aspect of this product?
It works great for a complex enterprise with a wide range of content-related processes. Not a good choice if you don't value the ability to easily organize and alter your information. For a corporation with only a few individuals in each area, it probably wouldn't be the best option either.
What do you dislike most about this product?
Frankly, I can't think of much to argue against it. The program works just as it should, doing all of its intended tasks with ease. I realize that others might have something to add, but at this time I feel content and would prefer to not answer this topic.
What recommendations would you give to someone considering this product?
Brandfolder is able to assist with the administration of digital assets and identities for businesses of any size, including those that are small, medium, or even large (DAM). It's convenient and packed with features that will help you streamline your operations. It's simple to connect to other programs, and the full crew can get to the files.
Pros
- Performance Enhancing
- Enables Productivity
- Unique Features
- Efficient Service
Wendy H.
- Role: Finance
- Industry: Other
- Involvement: End User of Application
Submitted Sep 2022
Anyone seeking a DAM must consider
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
We are using Brandfolder to address the issue of having to email every office in the country whenever a corporate update has been made. All of our brand files are stored in Brandfolder, which has saved us time by preventing us from having to start from scratch each time we needed a marketing tool.
What is your favorite aspect of this product?
I adore the fact that we can access all of our many brands from a single dashboard when we go into Brandfolder. This makes using it quite simple. I adore being able to see all of the many image categories so that I can quickly browse through and get what I need, whether I'm looking for print or web content.
What do you dislike most about this product?
The labels that are automatically added need to be more adamant because they don't match the file we're saving and make it hard to find them. The size of the preview, if I were to add another thing, is a matter of preference rather than a technological issue.
What recommendations would you give to someone considering this product?
Users will find Brandfolder to be incredibly user-friendly and an excellent product to store all marketing documents. From posters, flyers, banner ads online, postcards for job postings, PowerPoint templates with the corporate logo, and videos. All of it is stored in Brandfolder, and we never have trouble getting to editable files when we need them.
Pros
- Performance Enhancing
- Effective Service
- Inspires Innovation
- Client Friendly Policies