What is SurveyMonkey?
SurveyMonkey is the world’s most popular AI-powered platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
95 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SurveyMonkey?
Pros
- Efficient Service
- Effective Service
- Acts with Integrity
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboards, Analytics and Reporting
Questionnaire Design/Survey Builder
Sentiment Analytics
Data Visualization
Alerts
Text Analytics
Multi-Channel Data Collection
API Framework
Vendor Capability Ratings
Ease of Implementation
Ease of IT Administration
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Data Integration
Ease of Customization
Business Value Created
Vendor Support
Breadth of Features
Quality of Features
Also Featured in...
AI Overview Video (1920x1080)
SurveyMonkey Reviews
Bryn R.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted May 2024
Intuitive, easy to learn and always dependable.
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
It's intuitive and incredibly easy to learn. We have users from nearly every department in the company, and everyone seems to figure it out with little or no extra training.
What is your favorite aspect of this product?
It's easy and quick to customize surveys so they fit your brand and look reputable.
What do you dislike most about this product?
We're frequently running up against our user limit. Would be great to have more options/flexibility there.
What recommendations would you give to someone considering this product?
I highly recommend it! It's a great product that allows you to quickly and easily create professional-looking surveys for any project.
Pros
- Reliable
- Performance Enhancing
- Saves Time
- Respectful
Please tell us why you think this review should be flagged.
Ellis L.
- Role: Operations
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2026
Fast Option for Customer Survey
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
SurveyMonkey stands out for its ease of use, reliability, and wide range of ready-made templates. It allows users to create professional surveys quickly and analyse data without needing technical expertise.
What is your favorite aspect of this product?
My favorite part is how simple it is to create surveys and view results in real time. The templates and reporting tools save a lot of time and make data easy to understand.
What do you dislike most about this product?
Some useful features are only available in paid plans, which can be limiting. Also, deeper data analysis options could be more flexible for advanced users.
What recommendations would you give to someone considering this product?
SurveyMonkey is a great choice for anyone who needs an easy and trusted survey tool. Explore the templates and question logic to get the best results, and consider upgrading if you need advanced features.
Pros
- Continually Improving Product
- Performance Enhancing
- Trustworthy
- Efficient Service
Cons
- Charges for Enhancements
- Less Inspiring
Please tell us why you think this review should be flagged.
Karen M.
- Role: Student Academic
- Industry: Education
- Involvement: End User of Application
Submitted Jan 2026
Collecting important feedback of our journal.
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
It is much easier to use than the academic survey tools that were highly complex and needed major technical training that we had received earlier.
What is your favorite aspect of this product?
The template library is comprehensive and professional that enables us to easily start author satisfaction surveys without any design skills whatsoever.
What do you dislike most about this product?
The cost levels are very high considering we are a small publication and the cost of exporting granular data is also an upgrade which we cannot afford at the moment.
What recommendations would you give to someone considering this product?
Make sure that you export your data as soon as the survey is over since you can be highly limited in terms of accessing the old reports under the free plan in the future.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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