What is Mediaocean?
Mediaocean is the mission-critical platform for omnichannel advertising. Processing $150 billion in annual media spend, Mediaocean provides foundational software to connect brands, agencies, media, technology, and data. With AI and machine learning technology to control marketing investments and optimize business outcomes, Mediaocean enables end-to-end management of campaigns from planning, buying, and selling to analysis, invoices, and payments.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
81 Likeliness to Recommend
1
Since last award
97 Plan to Renew
75 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+72 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mediaocean?
Pros
- Respectful
- Trustworthy
- Fair
- Transparent
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Media Planning
Ad Serving
Financial Accounting
Role-Based Access Controls
Advertisement Placement
Ad Verification
Data Management Platform Capabilities
Advertisement Reporting
Audience Identification
Asset Classification
Walled Garden Placement
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Vendor Support
Availability and Quality of Training
Breadth of Features
Ease of Data Integration
Quality of Features
Usability and Intuitiveness
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Customization
Welcome to the World of Mediaocean
The Mediaocean Current: 2025 Advertising Outlook
Mediaocean Reviews
AssJAstha G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Aug 2025
It's a very easy to use tool
Likeliness to Recommend
What differentiates Mediaocean from other similar products?
Ease of use & customer support
What is your favorite aspect of this product?
Design and development of the product
What do you dislike most about this product?
Gets slow at times with heavy placement upload
What recommendations would you give to someone considering this product?
It's a user friendly tool
Pros
- Reliable
- Trustworthy
- Unique Features
- Saves Time
Please tell us why you think this review should be flagged.
Mohammed S.
- Role: Industry Specific Role
- Industry: Consulting
- Involvement: End User of Application
Submitted Aug 2025
Manaage our Finances (Prisma)&Utilization(aura)
Likeliness to Recommend
What differentiates Mediaocean from other similar products?
Great Support
What is your favorite aspect of this product?
Helps us Manage our Finances and Utilization
What do you dislike most about this product?
Featureful and customized to fit our needs.
What recommendations would you give to someone considering this product?
The product is Great, it helps get everything in place.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Sasha R.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted Aug 2025
It feels archaic, is difficult to use, loads slow
Likeliness to Recommend
What differentiates Mediaocean from other similar products?
I have only used one other billing software, which was much easier to use, but it was a long time ago so I can't recall specifics.
What is your favorite aspect of this product?
That it works (sort of)
What do you dislike most about this product?
Dowloading and using Print Toolkit is difficult and the access frequently expires. The application is absolutely archaic. Not intuitive at all. The Prisma website is only slightly better, with constant issues simply loading webpages, limitations on templatizing buys, and confusing UI.
What recommendations would you give to someone considering this product?
I would avoid it like the plague and pick a more modern system with better terms so that you won't be stuck with terrible billing software forever.
Pros
- Respectful
- Acts with Integrity
Cons
- Inhibits Innovation
- Slower Product Innovation
- Less Productive
Please tell us why you think this review should be flagged.
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