What is Jasper AI?
Jasper is an AI writing assistant for enterprise marketing teams who want better outcomes, not just faster outputs. Jasper AI delivers on-brand AI and creates content online, in your brand voice.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
78 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Jasper AI?
Pros
- Reliable
- Trustworthy
- Respectful
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Design Optimization
Accessibility Checks
Content Library
Generative Design
Multi-Need Content Support
Import and Export Capabilities
Multi-Device Support
Graphics Editing
Collaboration Tools
Vendor Capability Ratings
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Quality of Features
Ease of Implementation
Ease of Customization
Ease of Data Integration
Usability and Intuitiveness
Business Value Created
Vendor Support
Breadth of Features
Also Featured in...
Jasper AI Reviews
- Role: Information Technology
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Aug 2025
Powerful Tool with Room to Grow
Likeliness to Recommend
Pros
- Enables Productivity
- Acts with Integrity
- Continually Improving Product
- Reliable
Please tell us why you think this review should be flagged.
Mohamed H.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Aug 2025
It's great for brainstorming and outlining.
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Even if you don't want the ai to write the full article for you, it's a great tool for brainstorming ideas and creating outlines.
What is your favorite aspect of this product?
I love using the "blog post outline" template. I just give it a topic, and it gives me a complete outline for my article, with all the main points and sub-points. It's a huge time saver.
What do you dislike most about this product?
Sometimes the outlines are a bit generic. I usually have to add my own unique ideas to them.
What recommendations would you give to someone considering this product?
If you struggle with structuring your content, jasper is a great tool to help you create clear and logical outlines.
Pros
- Helps Innovate
- Performance Enhancing
- Inspires Innovation
- Caring
Please tell us why you think this review should be flagged.
Minakshi k.
- Role: Information Technology
- Industry: Shipping
- Involvement: IT Development, Integration, and Administration
Submitted Jul 2025
Great for Marketing, Costly for Light Use
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI stands out with its focus on marketing content, offering templates for ads, blogs, and social media. It supports brand voice customization, includes AI image generation (Jasper Art), and allows team collaboration. Integrations with tools like Surfer SEO and Grammarly make it a strong choice for content teams.
What is your favorite aspect of this product?
My favorite aspect of Jasper AI is its ability to maintain a consistent brand voice across all types of content. This feature helps businesses create professional, on-brand messaging at scale, which is especially valuable for marketing teams and agencies.
What do you dislike most about this product?
The main drawback of Jasper AI is its relatively high pricing compared to other AI writing tools, especially for small businesses or individual users. Some features are locked behind higher-tier plans, and users may find it costly if they don't need all the advanced marketing tools it offers.
What recommendations would you give to someone considering this product?
If you're considering Jasper AI, try the free trial first. It's ideal for marketing teams needing consistent, branded content. For occasional use, a cheaper tool may be better.
Pros
- Effective Service
- Respectful
- Acts with Integrity
- Helps Innovate
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