What is Jasper AI?
Jasper is an AI writing assistant for enterprise marketing teams who want better outcomes, not just faster outputs. Jasper AI delivers on-brand AI and creates content online, in your brand voice.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
91 Plan to Renew
78 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+95 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Jasper AI?
Pros
- Reliable
- Trustworthy
- Respectful
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Design Optimization
Accessibility Checks
Content Library
Generative Design
Multi-Need Content Support
Import and Export Capabilities
Multi-Device Support
Graphics Editing
Collaboration Tools
Vendor Capability Ratings
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Quality of Features
Ease of Implementation
Ease of Customization
Ease of Data Integration
Usability and Intuitiveness
Business Value Created
Vendor Support
Breadth of Features
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Jasper AI Reviews
Shashank S.
- Role: Consultant
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Oct 2025
“Great AI Tool, Could Be Better”
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
Jasper AI stands out because it’s specifically designed for marketing content. Unlike general AI tools, it offers templates for SEO, ads, and social media, plus features like Brand Voice to keep your content consistent. This focus makes it especially useful for marketers who need fast, on-brand content.
What is your favorite aspect of this product?
My favorite aspect of Jasper AI is its Brand Voice feature. It allows you to maintain a consistent tone and style across all content, which is incredibly helpful for marketing teams and anyone looking to build a recognizable brand.
What do you dislike most about this product?
The biggest drawback of Jasper AI is that it can feel expensive, especially for small teams or individual users, and some advanced features require higher-tier subscriptions. Additionally, the AI sometimes produces generic content that needs careful editing.
What recommendations would you give to someone considering this product?
I’d recommend Jasper AI for marketers, content creators, or businesses that need consistent, high-quality content quickly. It’s great for SEO, ads, and social media posts, but be prepared to spend time refining the output and consider whether the subscription cost fits your budget.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Unique Features
Please tell us why you think this review should be flagged.
Arun G.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2025
It helps me to write better and faster.
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
The main benefit of jasper is that it helps me to write so much faster. I can now write a 1,000-word blog post in about an hour, whereas it used to take me half a day. The increase in my productivity has been massive.
What is your favorite aspect of this product?
I also think that it has made me a better writer. It often comes up with words and phrases that i would have never thought of on my own. It has expanded my vocabulary and my writing style.
What do you dislike most about this product?
It can be easy to become lazy and to rely on the ai too much. You still have to do the hard work of thinking.
What recommendations would you give to someone considering this product?
It's a tool that has had a real, measurable impact on my business and my skills.
Pros
- Reliable
- Performance Enhancing
- Efficient Service
- Inspires Innovation
Cons
- Vendor's Interest First
Please tell us why you think this review should be flagged.
Anish D.
- Role: Industry Specific Role
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2025
so many different templates to choose from.
Likeliness to Recommend
What differentiates Jasper AI from other similar products?
jasper has a huge library of templates for all kinds of different writing tasks. they have templates for writing a blog post intro, a youtube video description, a facebook ad, and even a personal bio.
What is your favorite aspect of this product?
i love the templates because they make it so easy to get started. i don't have to think about the structure of the copy. i just have to fill in the blanks, and jasper does the rest. it's a huge time saver.
What do you dislike most about this product?
some of the templates are a bit gimmicky and not very useful. you have to find the ones that work for you.
What recommendations would you give to someone considering this product?
the template library is one of the best features of the platform. there is a template for almost anything you can think of.
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features
Please tell us why you think this review should be flagged.
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