What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Marketing Platforms - Enterprise category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

1
Since last award

98 Plan to Renew

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
3% Neutral
95% Positive

Pros

  • Effective Service
  • Respectful
  • Helps Innovate
  • Enables Productivity

Feature Ratings

Average 86

Email Marketing Automation

89

Advanced Campaign Management

87

Marketing Asset Management

87

Marketing Workflow Management

86

Marketing Analytics

85

Marketing Operations Management

85

Social Media Marketing Management

85

Multi Channel Integration

84

Community Marketing Management

83

Mobile Marketing Management

83

Advanced Data Segmentation

83

Vendor Capability Ratings

Average 84

Business Value Created

87

Ease of Implementation

86

Breadth of Features

85

Usability and Intuitiveness

85

Quality of Features

85

Ease of IT Administration

84

Ease of Data Integration

84

Availability and Quality of Training

83

Product Strategy and Rate of Improvement

83

Ease of Customization

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Ayot A.

  • Role: Human Resources
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2024

Fantastic product

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is the most valuable when used as a tool for marketing in specific niches. This has effectively offered us the opportunity to develop targeted campaigns to our key accounts and record high level of response.

What is your favorite aspect of this product?

The email experience and email campaigns are without a doubt the best part of the HubSpot. As a Marketer, I love the ability to take advantage of the email signatures to create custom and targeted points of contact.

What recommendations would you give to someone considering this product?

Even though the tool can be quite daunting because of it's depth. It can help support us is so helpful. Definitly helpful to just send a quick note and get a response right away.

Pros

  • Trustworthy
  • Efficient Service
  • Client Friendly Policies
  • Transparent

Kennedy o.

  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2024

Fantastic product

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is its user-friendly interface and powerful automation tools. It's easy to set up workflows, manage campaigns, and track performance all in one place

What is your favorite aspect of this product?

HubSpot Marketing Hub is that it helps businesses attract, engage, and convert customers through great digital marketing tools. It also includes solutions for sales, customer service, and customer relationship management. It's a great CRM. I love marketing automation and social media management

What recommendations would you give to someone considering this product?

Easy integration support with 3rd party vendors and software's Excellent all in one platform for forms, opted in email campaigns, prospect tracking, and website analytics

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Devashish K.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2024

Highly recommended easy to use

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

inbound marketing and best for email marketing intuitive ui automation scheduler

What is your favorite aspect of this product?

inbound marketing and best for email marketing intuitive ui automation scheduler

What do you dislike most about this product?

nothing as such found

What recommendations would you give to someone considering this product?

friendliness and optimization inbound marketing and best for email marketing

Pros

  • Helps Innovate
  • Reliable
  • Effective Service
  • Caring