What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
98 Plan to Renew
85 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Effective Service
- Respectful
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Advanced Campaign Management
Marketing Workflow Management
Marketing Asset Management
Marketing Operations Management
Marketing Analytics
Social Media Marketing Management
Community Marketing Management
Multi Channel Integration
Mobile Marketing Management
Advanced Data Segmentation
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Breadth of Features
Quality of Features
Usability and Intuitiveness
Ease of Data Integration
Ease of IT Administration
Availability and Quality of Training
Ease of Customization
Product Strategy and Rate of Improvement
Vendor Support
Also Featured in...
Marketing Automation - B2C
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Website Analytics
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Email Marketing
Score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Somtochukwu T.
- Role: Information Technology
- Industry: Communications
- Involvement: IT Development, Integration, and Administration
Submitted Oct 2025
Hubspot the only marketing tool you need
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Because it brings together both customer service, sales, analytics and marketing in one platform which reduces using multiple platforms.
What is your favorite aspect of this product?
My favorite aspect of HubSpot is how everything connects from emails to forms to deals, and customer details all sync automatically. It saves time and makes managing client relationships much easier.
What do you dislike most about this product?
Sincerely this is like a love/hate relationship because on one hand I love the fact that there are so many tools to use but then it might take a while to integrate new comers into the system AND IT ALSO TAKES A WHILE TO LEARN HOW TO USE THOSE TOOLS TOGETHER
What recommendations would you give to someone considering this product?
If you want an organized way to manage leads, track communication, and automate workflows then they should use HubSpot and also it’s especially useful for teams that want to align marketing and sales without juggling multiple apps.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Please tell us why you think this review should be flagged.
Yassir S.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Oct 2025
user-friendly platform that centralizes analytics
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot stands out for its intuitive interface, extensive training resources, and strong integration between marketing, sales, and CRM. It feels like an all-in-one solution rather than just a marketing tool.
What is your favorite aspect of this product?
the ease of use and clean interface are my favorite parts. Even non-technical users can build campaigns, analyze results, and manage leads effectively.
What do you dislike most about this product?
The pricing can feel high as you scale, and some advanced features are locked behind higher tiers. It’s also a bit complex to customize deeply without external help
What recommendations would you give to someone considering this product?
Clearly map out your marketing goals before adopting HubSpot. Start with the features you need most, then expand gradually. Also take advantage of HubSpot Academy to train your team—it accelerates adoption
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy
Please tell us why you think this review should be flagged.
Medinat M.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jul 2025
Powerful tools for easy workflow
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot stands out with its all in one platform, user friendly interface, and seamless integration of CRM, email, social media, and automation tools.
What is your favorite aspect of this product?
My favorite aspect is the seamless integration of email marketing, social media scheduling, and contact management in one dashboard easy to use, time saving, and perfect for managing multiple clients.
What do you dislike most about this product?
The advanced features are locked behind higher-priced plans, which can be limiting for freelancers. Some useful tools like A/B testing or advanced automation aren’t available in lower tiers.
What recommendations would you give to someone considering this product?
Start with the free or Starter plan to explore key features. It's user-friendly. Great for solo marketers, but be prepared for higher costs if you need advanced tools later.
Pros
- Performance Enhancing
- Enables Productivity
- Unique Features
- Over Delivered
Please tell us why you think this review should be flagged.
Get Instant Access<br>to this Report
Get Instant Access
to this Report
Unlock your first report with just a business email. Register to access our entire library.
© 2025 SoftwareReviews.com. All rights reserved.
