What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
98 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Reliable
- Performance Enhancing
- Respectful
- Enables Productivity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboards and Reporting
Visual Analytics
Social Media Channel Integration Inbound
Publishing
Collaboration
Audience Segmentation
Sentiment Analysis
Influencer Identification
Competitor Tracking
Visual & Image Recognition
Crisis Detection & Anomaly Analysis
Vendor Capability Ratings
Quality of Features
Ease of Implementation
Breadth of Features
Business Value Created
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of IT Administration
Ease of Data Integration
Usability and Intuitiveness
Ease of Customization
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Score 9.0
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Marketing Automation - B2C
Score 9.0
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Marketing Automation - B2B
Score 9.0
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Website Analytics
Score 8.9
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Email Marketing
Score 8.9
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A/B Testing
Score 8.8
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HubSpot Marketing Hub Reviews
RamMohan M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Mar 2024
A Best Marketing Product for Digital Markerters
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Easy to use implement single handly and provides wide insights on all the Marketing Activities
What is your favorite aspect of this product?
Giving us the better insights for Creating a Revenue Model as one of the key metrics
What do you dislike most about this product?
Costing bit a hihg for large upgrading and handling large marketing contacts
What recommendations would you give to someone considering this product?
Buy Hubpsot if your really want generate highly qualified Inblund Marketing Qualified Leads
Pros
- Effective Service
- Saves Time
- Respectful
- Client Friendly Policies
Please tell us why you think this review should be flagged.
Fedor L.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2024
HubSpot: A Way to Boost Marketing Impact
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Our CRM is equipped with conditional logic workflows in HubSpot that instantly notify me to review promising demo requests made by sales representatives, allowing for fast follow-up scheduling while the leads are still interested. We also have workflows in place to trigger targeted discount promotions for inactive email subscribers who have not engaged recently.
What is your favorite aspect of this product?
I can automate the monitoring of data inputs and initiate critical follow-ups using these rules and templates. Optimizing workflow performance based on KPIs such as customer retention and lifetime value is one of my strengths.
What do you dislike most about this product?
To build workflows, familiarity with HubSpot's interface is necessary. However, the ability to transform manual processes into automated, scalable plays that engage customers and prospects at the right times provides incredible leverage.
What recommendations would you give to someone considering this product?
It is highly recommended that any marketing team struggling with follow-up consistency and repetitive tasks and needing more capacity to drive high-impact initiatives explore HubSpot workflow automation. Structured lead engagement and email sequencing workflows provide significant value on their own. This allows marketers to focus on higher ROI activities.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
Mugdha S.
- Role: Consultant
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Feb 2024
Best application
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It is best application for email campaigns as we can send to large number of users.Also, we can use drag and drop features to create emails
What is your favorite aspect of this product?
I liked the customisation available for creating emails campaigns and is easily integrated with various tools.
What do you dislike most about this product?
Proper trainings sessions should be established.
What recommendations would you give to someone considering this product?
Best application for email campaigns
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Trustworthy
Please tell us why you think this review should be flagged.
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