What is Heap?
Heap is a digital insights platform that makes it easy to surface and act on the most valuable insights that are hidden in your user data. Heap combines a complete and trustworthy digital data foundation with advanced data science capabilities so teams have comprehensive tools to yield insights, move faster, and optimize customer journeys in an ever-changing marketplace.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
97 Likeliness to Recommend
60 Plan to Renew
93 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+77 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Heap?
Pros
- Transparent
- Helps Innovate
- Acts with Integrity
- Continually Improving Product
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Predictive Analytics
3rd-Party Integrations
Product Analytics
Audience Segmentation
Session Replay
Marketing Analytics
Website Analytics
Cross-Channel Engagement Analytics
Privacy, Security, and Regulatory Compliance
Customer Journey Modelling
Dashboards, Analytics and Reporting
Vendor Capability Ratings
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Business Value Created
Ease of Data Integration
Quality of Features
Availability and Quality of Training
Ease of Customization
Ease of IT Administration
Vendor Support
Breadth of Features
Also Featured in...
Heap Reviews
Sunil r.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2026
heaps automated capabilities for data analysis
Likeliness to Recommend
What differentiates Heap from other similar products?
automatically collects user activity data without manual event tagging.
What is your favorite aspect of this product?
as a data analyst it is possible to perform event analysis without engineering dependencies.
What do you dislike most about this product?
query performance on very large data volumes can sometimes feel limited.
What recommendations would you give to someone considering this product?
as a data analyst adopt heap in teams where rapid experimentation and analysis are essential.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Altaf K.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2026
Uncovers the real behavior hidden in the sales.
Likeliness to Recommend
What differentiates Heap from other similar products?
Require pre setting events every user action is recorded automatically. It provides the freedom to analyze the sales funnel from new perspectives even after the fact which is difficult with other tools.
What is your favorite aspect of this product?
Several times i analyzed old campaigns and found the data already available which allowed for quicker decision making.
What do you dislike most about this product?
Some sales specific metrics require additional setup to be explained.
What recommendations would you give to someone considering this product?
It is now easier to understand which path leads to a deal and where improvements are needed.
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Unique Features
Cons
- Less Productive
- Less Performance Enhancing
- Vendor Friendly Policies
Please tell us why you think this review should be flagged.
Kishor S.
- Role: Industry Specific Role
- Industry: Consulting
- Involvement: End User of Application
Submitted Jan 2026
shows user behavior without additional setup.
Likeliness to Recommend
What differentiates Heap from other similar products?
the system automatically captures user interactions. New questions can be asked about historical data, making previous incorrect tracking planning less of a problem.
What is your favorite aspect of this product?
no need to rush to add tracking after a feature launch and the data is already available.
What do you dislike most about this product?
Specific business events with high precision feels somewhat limited compared to other tools.
What recommendations would you give to someone considering this product?
time saving solution for product managers who experiment rapidly and want to understand user behavior in depth later.
Pros
- Reliable
- Performance Enhancing
- Unique Features
- Effective Service
Please tell us why you think this review should be flagged.
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