What is Constant Contact?

Powerful email marketing made easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals.

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

87 Likeliness to Recommend

1
Since last award

90 Plan to Renew

2
Since last award

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+82 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

7% Negative
6% Neutral
87% Positive

Pros

  • Security Protects
  • Reliable
  • Respectful
  • Client Friendly Policies

Feature Ratings

Average 84

Email Delivery

89

Auto-Responders

86

Campaign Management

86

SPAM Compliance

85

Email Templates

84

Basic Reporting and Analytics

84

Contact Database

84

Segmentation

83

Surveys and Polling

83

Sales Intelligence & Conversion Rates

82

Content Authoring

82

Vendor Capability Ratings

Average 82

Ease of IT Administration

87

Ease of Implementation

86

Ease of Customization

82

Ease of Data Integration

82

Availability and Quality of Training

81

Business Value Created

81

Breadth of Features

80

Product Strategy and Rate of Improvement

80

Quality of Features

79

Usability and Intuitiveness

77

Vendor Support

73

Constant Contact Reviews

Emily T.

  • Role: Industry Specific Role
  • Industry: Entertainment
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Mail marketing is very professional

Likeliness to Recommend

9 / 10

What differentiates Constant Contact from other similar products?

We are able to keep our clientele informed of all the latest technical advancements in our sector with the support of Constant Contact. The email advertising tool is our go-to. Here is how we provide data to our patrons. We are eager to see the results of the service's survey and have only recently begun utilizing it.

What is your favorite aspect of this product?

Thanks to Constant Contact, we can keep our clients updated on all the newest technological developments in our industry. Our preferred method of advertising is by email. Here is how our customers may access our data. We have only now started using the service, therefore we are quite interested in seeing how the survey turns out.

What do you dislike most about this product?

It would be great if Constant Contact sent out more email newsletters with helpful tips on how to create attractive email subjects and designs for consumers.

What recommendations would you give to someone considering this product?

Companies and non-profit organizations just starting out in the world of marketing will find Constant Contact an indispensable tool. It doesn't take long to get used to their email builder because of how simple it is. Anyone can start using it if they already have a concept for the brand. Although there is an initial investment, small businesses should be aware of this. Additionally, their social media capabilities need to be improved so that they can compete with other management solutions on the market.

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Juli R.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Makes emailing and social media posting easier

Likeliness to Recommend

9 / 10

What differentiates Constant Contact from other similar products?

Constant Contact's website building tools are excellent and I enjoy that they offer email marketing capabilities as well. In my experience with many digital marketing tools, Constant Contact is by far the best. There is no better deal than this.

What is your favorite aspect of this product?

I really enjoy being able to categorize my communities and groups based on email type. With Constant Contact, you can plan ahead and easily use it for any event or holiday of the year.

What do you dislike most about this product?

It is necessary to expand our automation offering. As for automated alternatives, it is simply insufficient. It would be great if we could assign labels to emails based on their behavior. Instead, you can add tags every time a subscriber signs up for a list.

What recommendations would you give to someone considering this product?

Using Constant Contact to plan our campaigns in advance has been a huge help. I can certainly monitor the number of people who have opened our emails and the speed at which our content circulates between them.

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Efficient Service

Douglas C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Great email marketing tool for any business

Likeliness to Recommend

8 / 10

What differentiates Constant Contact from other similar products?

Creating and distributing email marketing campaigns is a breeze with Constant Contact. Both the platform and the support of the team have always been there for me when I needed them. You can activate targeting and develop contacts with various settings.

What is your favorite aspect of this product?

I love how much time it saves me and how much more professional it looks compared to regular email. During business hours, it's great that someone can respond to my chat request fairly quickly. Acquiring new clients is very simple.

What do you dislike most about this product?

If Constant Contact were to increase the frequency of their email newsletters, I would really like them to include helpful tips on how to create efficient email templates and what to write in them.

What recommendations would you give to someone considering this product?

I particularly love the drag and drop feature. Instead of starting with a blank canvas, Constant Contact provides a collection of pre-designed email templates. I really like this feature. Those who like to customize their email designs can also find blank templates to work with. Constant Contact has top-notch customer service. They go out of their way to be helpful and friendly. We keep our clients informed about industry news using Constant Contact at least once or twice a month.

Pros

  • Reliable
  • Efficient Service
  • Acts with Integrity
  • Transparent

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