Campaign Monitor Customer Reviews 2023

What is Campaign Monitor?

Powerful email marketing with drag-and-drop simplicity. Campaign Monitor gives you everything you need to run beautifully-designed, professional email marketing campaigns to grow your business.

Company Details

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Awards & Recognition

Campaign Monitor won the following awards in the Email Marketing category

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Campaign Monitor Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Campaign Monitor.

90 Likeliness to Recommend

97 Plan to Renew

90 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+99 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Campaign Monitor?

0% Negative

2% Neutral

98% Positive

Pros

Trustworthy
Efficient Service
Effective Service
Caring

Role: Sales Marketing
Industry: Telecommunications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Mar 2023

Very specific and robust automations

Likeliness to Recommend

10 / 10

What differentiates Campaign Monitor from other similar products?

Superb segmentation and personalization options. It offers all the core features you’d expect from an email automation tool.

What is your favorite aspect of this product?

It has a good selection of pre-built templates for all the basic automations we need to build stronger customer relationships.

What do you dislike most about this product?

Connecting up triggers to conditions and actions in a workflow chart within software is not easy.

What recommendations would you give to someone considering this product?

To make your life easier, it’s a good idea to choose Campaign Monitor because it comes with pre-built email automation recipes for common automations.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Ruben S.

Role: Sales Marketing
Industry: Other
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Feb 2023

Great autoresponders for your digital campaigns

Likeliness to Recommend

10 / 10

What differentiates Campaign Monitor from other similar products?

We use more autoresponders for our clients in every form that they fill, and the way to implement it is so easy that we take one meeting only to explain to the client.

What is your favorite aspect of this product?

The autoresponders are great and easy to understand

What do you dislike most about this product?

The dashboard is not so nice but you can see all the relevant KPIs

What recommendations would you give to someone considering this product?

To improve the design of the system because look like old

Pros

Saves Time
Continually Improving Product
Reliable
Enables Productivity

PETER G.

Role: C Level
Industry: Telecommunications
Involvement: IT Leader or Manager

Validated Review

Verified Reviewer

Submitted Jan 2023

Easy to use email marketing automation

Likeliness to Recommend

10 / 10

What differentiates Campaign Monitor from other similar products?

Helps us to email quickly

What is your favorite aspect of this product?

Simple mobile layout , the drag and drop interface

What do you dislike most about this product?

Sometimes you find the UI to utilize and at times interface difficult to use

What recommendations would you give to someone considering this product?

Great email marketing solution you can trust

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

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Campaign Monitor

Campaign Monitor

What is Campaign Monitor?

Company Details

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Awards & Recognition

Emotional Footprint Champion

Data Quadrant Gold Medalist

Emotional Footprint Champion

Data Quadrant Gold Medalist

Campaign Monitor Ratings

90 Likeliness to Recommend

97 Plan to Renew

90 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+99 Net Emotional Footprint

How much do users love Campaign Monitor?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Mobile Optimized The ability to create email content that is easy to read on multiple platforms including mobile devices.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Content Authoring The ability to create emails including body copy, ability to include graphics and test the content view.

Dynamic Content The ability to create dynamic content changes automatically within emails that are based on the end user parameters and the goals of the marketing initiative.

Email Templates The ability to create and curate email templates based off of approved brand standards.

A/B Testing A/B or Split Testing allows marketing managers to compare and contrast two or more versions of the same piece of content to maximizing open, click and rates.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Campaign Monitor Reviews

Andrea M.

Very specific and robust automations

Likeliness to Recommend

Pros

Ruben S.

Great autoresponders for your digital campaigns

Likeliness to Recommend

Pros

PETER G.

Easy to use email marketing automation

Likeliness to Recommend

Pros

Most Popular Campaign Monitor Comparisons

Mailchimp

HubSpot Marketing Hub

ActiveCampaign

Constant Contact

Adobe Campaign

Adobe Marketo Engage

Feature Ratings

Email Delivery

Mobile Optimized

Campaign Management

Basic Reporting and Analytics

SPAM Compliance

Segmentation

Content Authoring

Dynamic Content

Email Templates

A/B Testing

Auto-Responders

Vendor Capability Ratings

Usability and Intuitiveness

Business Value Created

Ease of Implementation

Vendor Support

Ease of IT Administration

Breadth of Features

Quality of Features

Ease of Data Integration

Ease of Customization

Availability and Quality of Training

Product Strategy and Rate of Improvement