What is CallTrackingMetrics?
CallTrackingMetrics is a global conversation analytics provider giving marketers data to make confident strategy decisions. Over 100,000 users, including The Washington Post, Verizon Connect, and ServiceMaster, rely on CTM to make data-driven advertising decisions. CTM integrates with core tools marketers use every day like Google Ads and Analytics, Hubspot, Salesforce, Zoom, and Facebook.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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93 Likeliness to Recommend
97 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love CallTrackingMetrics?
Pros
- Respectful
- Security Protects
- Client Friendly Policies
- Reliable
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Call Recording
Role-Based Access
Call Analytics
Manager Annotation and Feedback
Dashboards and Reporting
Application Integration
Audio Transcription
Conversation Coaching
Pipeline Visibility
Mobile Support
Artificial Intelligence Engine
Vendor Capability Ratings
Ease of IT Administration
Vendor Support
Business Value Created
Breadth of Features
Quality of Features
Ease of Implementation
Availability and Quality of Training
Usability and Intuitiveness
Ease of Data Integration
Ease of Customization
Product Strategy and Rate of Improvement
Validate Your Marketing Decisions w/ CallTrackingMetrics
CallTrackingMetrics Reviews
- Role: Sales Marketing
- Industry: Media
- Involvement: Initial Implementation
Submitted May 2021
Fantastic service
Likeliness to Recommend
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Effective Service
Glen P.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted May 2021
Great service and support
Likeliness to Recommend
What differentiates CallTrackingMetrics from other similar products?
Simple integrations
What is your favorite aspect of this product?
easy setup and straight forward reporting
What do you dislike most about this product?
Not as user friendly or pretty as other platforms
What recommendations would you give to someone considering this product?
Ensure it integrates with the services you want to use it for.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Joanna F.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted May 2021
Great features but API can be improved.
Likeliness to Recommend
What differentiates CallTrackingMetrics from other similar products?
All the feature customization available and advanced reporting.
What is your favorite aspect of this product?
I find it to be very user-friendly.
What do you dislike most about this product?
The setup for some tracking sources could be more clear.
What recommendations would you give to someone considering this product?
It's a great product and super easy to use. Integrations could be more flexible but overall, excellent. Their customer service is very knowledgeable.
Pros
- Unique Features
- Efficient Service
- Effective Service
- Caring