Top Yahoo DSP Alternatives and Competitors
Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.
The Yahoo DSP gives you all benefits of a walled garden, with the neutrality and transparency of an independent DSP. Yahoo DSP brings you all the benefits of an omnichannel DSP, with differentiated solutions.
Common Features
Audience Identification | Audience Segmentation | Advertisement Content Curation | Advertisement Placement | Advertisement Reporting | Role-Based Access Controls | MarTech Ecosystem integration | Demand-Side Capabilities | Supply-Side Capabilities | Data Management Platform Capabilities | Media Planning | Ad Serving | Walled Garden Placement | Traditional Media Placement | Dynamic Creative Optimization | Asset Classification | Video Rendering | Ad Verification | Financial Accounting
7.6
Composite
Score
+95
Emotional
Footprint
10
Reviews
Best Alternatives and Competitors to Yahoo DSP
Compare how Yahoo DSP stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
Google Ad Manager
8.8
Composite
Score
+90
Emotional
Footprint
98
Reviews
Reviews Say
Compared to Yahoo DSP, Google Ad Manager is:
Less Efficient
Less Caring
Worse at Support
Less Respectful
Less Transparent
Less Innovative
A complete platform to grow ad revenue and protect your brand wherever people are watching, playing or engaging. Ad Manager can help you manage your ad business and grow your revenue in any industry. Ad Manager offers robust tools that scale to the needs of growing businesses.
Meta
Meta Ads Manager
8.6
Composite
Score
+86
Emotional
Footprint
101
Reviews
Reviews Say
Compared to Yahoo DSP, Meta Ads Manager is:
Less Efficient
Less Transparent
Less Caring
Less Respectful
Worse at Support
Less Innovative
Ads Manager is your starting point for running ads on Facebook, Instagram, Messenger or Audience Network. It’s an all-in-one tool for creating ads, managing when and where they’ll run, and tracking how well your campaigns are performing towards your marketing goals. With the Ads Manager app for iOS and Android, you can keep an eye on your campaign while you’re on the go.
Mediaocean LLC
Mediaocean
7.9
Composite
Score
+72
Emotional
Footprint
176
Reviews
Reviews Say
Compared to Yahoo DSP, Mediaocean is:
Less Innovative
Less Efficient
Less Caring
Less Inspiring
Less Transparent
Less Reliable
Mediaocean is powering the future of the advertising ecosystem with technology that empowers brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized ad spend running through its software products, Mediaocean deploys AI and automation to optimize investments and outcomes. The company’s advertising infrastructure and ad tech tools are used by more than 100,000 people across the globe. Mediaocean owns and operates Prisma, the industry’s trusted system of record for media management and finance, Innovid, the leading independent ad server, and Protected by Mediaocean, an integrated solution for ad verification and brand safety.
NextRoll
AdRoll
7.6
Composite
Score
+81
Emotional
Footprint
25
Reviews
Reviews Say
Compared to Yahoo DSP, AdRoll is:
Less Innovative
Less Transparent
Less Inspiring
Less Caring
Less Reliable
Worse at Integrating
AdRoll offers a powerful marketing and advertising platform to grow your business quickly and intelligently while building relationships with customers. Email marketing, AI-driven product recommendations, and cross-channel measurement. Easily collect and act on your customer data from one unified platform. Convert more customers with the power of AdRoll across desktop, mobile, social, apps, and the web.
Amazon
Amazon DSP
7.6
Composite
Score
+77
Emotional
Footprint
28
Reviews
Reviews Say
Compared to Yahoo DSP, Amazon DSP is:
Less Efficient
Less Caring
Less Inspiring
Less Innovative
Less Transparent
Less Respectful
Amazon DSP is a demand-side platform that allows you to programmatically buy ads to reach new and existing audiences on and off Amazon. Amazon DSP is available to both advertisers who sell products on Amazon and those who do not.
Adobe Systems
Adobe Advertising
7.6
Composite
Score
+83
Emotional
Footprint
24
Reviews
Reviews Say
Compared to Yahoo DSP, Adobe Advertising is:
Less Caring
Less Efficient
Less Transparent
Less Innovative
Less Respectful
Worse at Support
Adobe Advertising automates, coordinates, and scales paid media buying across digital channels with tools that seamlessly connect data and experiences. With in-platform and consultancy-based reporting options, measurement with Adobe Advertising gives you the flexibility to leverage your Adobe applications as part of a holistic framework.
Quantcast Corp
Quantcast Platform
7.5
Composite
Score
+96
Emotional
Footprint
10
Reviews
Reviews Say
Compared to Yahoo DSP, Quantcast Platform is:
Better at Training
More Inspiring
More Reliable
Less Transparent
Less Respectful
Less Efficient
Quantcast is an advertising technology company and the creator of an innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences online. The Quantcast Platform, powered by Ara, a patented AI and machine learning engine, delivers automated insights, marketing performance, and results at scale to drive business growth.
Celtra Inc
Celtra
7.4
Composite
Score
+89
Emotional
Footprint
14
Reviews
Reviews Say
Compared to Yahoo DSP, Celtra is:
More Reliable
Less Inspiring
Less Transparent
Worse at Support
Worse at Integrating
Harder to Use
Celtra helps brands and agencies transform digital advertising workflow and collaboration, supercharge production teams, and deliver performance branding at scale. Celtra is dedicated to revolutionizing advertising via impactful creatives that establish memorable connections with audiences and drive measurable results. That’s why our software solutions empower marketers, media platforms, and agencies to push the limits of digital advertising by elevating creative quality, speeding up production and delivery, and boosting performance.
Criteo Corp
Criteo Ad Platform
7.4
Composite
Score
+90
Emotional
Footprint
13
Reviews
Reviews Say
Compared to Yahoo DSP, Criteo Ad Platform is:
Less Innovative
Less Transparent
Worse at Training
Less Caring
Worse at Integrating
Worse at Support
Criteo Ad Platform is a Digital Advertising Platform that helps you create campaigns in minutes and enjoy total control over setup, management, and measurement with our easy-to-use self-service platform. Maximize returns and earn more revenue with the Commerce Media Platform. Benefit from a unified platform that directly connects advertisers with retailers and publishers to drive commerce on the open internet.
StackAdapt Inc
StackAdapt
6.8
Composite
Score
+86
Emotional
Footprint
11
Reviews
Reviews Say
Compared to Yahoo DSP, StackAdapt is:
Less Transparent
Less Innovative
Worse at Integrating
Harder to Use
Less Respectful
Less Efficient
StackAdapt is a self-serve advertising platform that specializes in multi-channel solutions including native, display, video, connected TV and audio ads. StackAdapt's state-of-the-art platform is where some of the most progressive work in machine learning meets cutting-edge user experience. StackAdapt is designed around the three core pillars of programmatic—planning, executing and analyzing.
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