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Tableau Logo Award Winner Product Badge
Salesforce.com Inc

Tableau

Composite Score
8.9 /10
CX Score
9.1 /10
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Tableau
8.9 /10

What is Tableau?

Tableau is a visual analytics platform transforming the way we use data to solve problems—empowering people and organizations to make the most of their data. From connection through collaboration, Tableau is a powerful, secure, and flexible end-to-end analytics platform.

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Awards & Recognition

Tableau won the following awards in the Business Intelligence & Analytics - Midmarket category

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Tableau Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Tableau.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

96 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Tableau?

2% Negative
4% Neutral
94% Positive

Pros

  • Reliable
  • Helps Innovate
  • Enables Productivity
  • Fair

Feature Ratings

Average 84

Dashboard

88

Data Exploration and Visualization

87

Data Connectors and Data Mashup

85

Collaboration

85

Operational Reporting Capabilities

84

BI Security

83

BI Platform Administration

82

Self Service and Ad Hoc Capabilities

82

Intelligent Alerts and Notifications

81

Mobile

78

Vendor Capability Ratings

Average 83

Business Value Created

86

Quality of Features

85

Ease of Implementation

84

Breadth of Features

84

Ease of Data Integration

84

Ease of IT Administration

83

Ease of Customization

83

Product Strategy and Rate of Improvement

82

Availability and Quality of Training

82

Usability and Intuitiveness

81

Vendor Support

79

Tableau Reviews

Ayushi T.

  • Role: Information Technology
  • Industry: Government
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2026

effective platform for data visualization

Likeliness to Recommend

10 /10

What differentiates Tableau from other similar products?

drag and drop based interface allowing for rapid visual representation of complex data.

What is your favorite aspect of this product?

extremely effective at clearly communicating complex model outputs and insights to stakeholders.

What do you dislike most about this product?

lack of advanced machine learning and modeling capabilities.

What recommendations would you give to someone considering this product?

use it as a primary tool for data visualization and stakeholder communication.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Efficient Service

Chirag K.

  • Role: Finance
  • Industry: Finance
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Mar 2026

Data Visualization platform unlock the insights

Likeliness to Recommend

9 /10

What differentiates Tableau from other similar products?

Drag and drop analytics make this tools unique from the other visualization tool

What is your favorite aspect of this product?

Connectivity with the different data sources like the big data sql etc

What do you dislike most about this product?

Sometime with the larger data its complex to manage

What recommendations would you give to someone considering this product?

Tableau creating the interactive dashboard where we can also apply the filters for the granular control.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Avani S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2026

perfect for data storytelling.

Likeliness to Recommend

10 /10

What differentiates Tableau from other similar products?

It's an improvement over powerpoint as the data is live and you can answer questions during a meeting. it’s the best because you can click on a piece of data, and then filter down the entire page to see what was happening that would have triggered this problem. it transforms a dull presentation into a conversation with the data and that’s much better for our senior team. it makes everyone a lot more connected to the actual figures.

What is your favorite aspect of this product?

the ‘story’ feature i also enjoy – so you can make a walk through of your findings just step by step. It’s beneficial for explaining large trends to folks who aren’t that data savvy. it is also really impressive, the way it deals with Time series data and Forecasting. I can do future trend potential based on historical numbers in just a few clicks. it gives me sound bites in our planning meetings that makes me look like a genius so i will take it.

What do you dislike most about this product?

is annoying that something as simple as changing a font size across all sheets cannot be done more easily. you seem to have to go into each worksheet and tinker with the tiny styling which is annoying.

What recommendations would you give to someone considering this product?

if you want rock and tell a clear story, tableau wins. it is a pro tool for smes and data professionals.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

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