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Sprinklr

Sprinklr Social

Composite Score

8.0 /10

CX Score

8.5 /10

22 Reviews

Claim Software

What is Sprinklr Social?

With Sprinklr Social, you can deliver a positive experience that’s true to your brand - no matter where your customers are digitally - from a single, unified platform. Sprinklr Social is the platform of choice for organizations looking to manage social media across multiple brands, teams and geographies.

Company Details

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Awards & Recognition

Sprinklr Social won the following awards in the Social Media Monitoring & Listening category

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Strategy and Innovation
Product Impact
Conflict Resolution

2025

1 Top Rated Capabilities

0 Top Rated Features

2024

Sprinklr Social Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprinklr Social.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

3
Since last award

94 Plan to Renew

6
Since last award

87 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprinklr Social?

0% Negative

0% Neutral

100% Positive

Pros

Helps Innovate
Reliable
Enables Productivity
Unique Features

Feature Ratings

Average 81

Publishing

Crisis Detection & Anomaly Analysis

Social Media Channel Integration Inbound

Dashboards and Reporting

Collaboration

Visual & Image Recognition

Visual Analytics

Sentiment Analysis

Competitor Tracking

Influencer Identification

Audience Segmentation

Vendor Capability Ratings

Average 83

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Business Value Created

Quality of Features

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of IT Administration

Ease of Customization

Also Featured in...

Social Media Management - Enterprise

Score 7.7

View Sprinklr Social in this category (opens in a new tab)

Sprinklr Social Reviews

ADAM A.

Role: Sales Marketing
Industry: Food and Beverage
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Nov 2023

Best large enterprise social media management

Likeliness to Recommend

8 /10

What differentiates Sprinklr Social from other similar products?

Sprinklr social was a social media management software which integrated listening first, so is further down the line in being the most comprehensive integrated social management & listening suite.

What is your favorite aspect of this product?

The dashboarding & analytics which are very easy to setup, share & filter. The social engagements feeds which are vital for community managers.

What do you dislike most about this product?

Cost can be prohibitive and additional features all have costs, in addition to their core product

What recommendations would you give to someone considering this product?

Consider for your large enterprise brand or clients looking to transform their social management

Pros

Reliable
Performance Enhancing
Enables Productivity
Efficient Service

Cons

Vendor's Interest First
Less Generous

Frank R. C.

Role: Sales Marketing
Industry: Telecommunications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Feb 2023

Sprinklr makes community management easy

Likeliness to Recommend

9 /10

What differentiates Sprinklr Social from other similar products?

Sprinklr's integration with the leading social networks we use in performance marketing (Meta/Snapchat/Twitter) works flawlessly. It is effortless to monitor and evaluate campaigns across the board. We can also share creative assets seamlessly between networks. Cross-platform content planning and cross-country reporting. The advantage of this: is simplified enterprise-wide comparisons and faster approval processes.

What is your favorite aspect of this product?

Management of listening and social media campaigns. In addition, reports and control panels are for external use. Integrating the various networks enables us to bundle uniform messages without requesting individual APIs. We also save time managing creative assets and naming conventions using the internal Sprinklr system. Customer service is also easily accessible and friendly.

What do you dislike most about this product?

With a delay, new versions will be available only through the Sprinklr interface. Beta access is never available. This always makes working with Sprinklr less streamlined than working directly from the native panels.

What recommendations would you give to someone considering this product?

Customization (dashboard, etc.) and approval processes are simplified, making it easier to work with different lines of business and external service providers. It is worthwhile primarily for large companies that want to use the tool internationally.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Siddiq K.

Role: C-Level
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Jul 2022

Market problem solver product

Likeliness to Recommend

10 /10

What differentiates Sprinklr Social from other similar products?

Analytics and user engagement

What is your favorite aspect of this product?

User Engagement tracking

What do you dislike most about this product?

Nothing much

What recommendations would you give to someone considering this product?

SMB's will highly get benefitted

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Sprinklr Social

What is Sprinklr Social?

Company Details

Need Assistance?

Awards & Recognition

Sprinklr Social Ratings

84 Likeliness to Recommend

3 Since last award

94 Plan to Renew

6 Since last award

87 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+95 Net Emotional Footprint

How much do users love Sprinklr Social?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Publishing Automatically schedule social media and blog posts in the future.

Crisis Detection & Anomaly Analysis Automatic detection of sudden volume spikes or unusual sentiment shifts, powered by AI/ML and semantic analysis.

Social Media Channel Integration Inbound Ability to monitor social media services, such as Facebook, Twitter, LinkedIn, YouTube, and more.

Dashboards and Reporting Customizable dashboards to track KPIs, rep performance, and metrics.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Visual & Image Recognition Detect brand logos or products in images/videos.

Visual Analytics Interactive graphical exploratory data analysis through immersive interfaces.

Sentiment Analysis Ability to analyze and uncover insights from attitudes and opinions expressed on social media.

Competitor Tracking Easily view what your competitors are posting on their social media.

Influencer Identification The ability to identify social media influencers that are talking about your brand.

Audience Segmentation The ability to create and analyze discrete customer audience segments based on user-defined criteria or variables.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Also Featured in...

Social Media Management - Enterprise

Sprinklr Social Reviews

ADAM A.

Best large enterprise social media management

Likeliness to Recommend

Pros

Cons

Frank R. C.

Sprinklr makes community management easy

Likeliness to Recommend

Pros

Siddiq K.

Market problem solver product

Likeliness to Recommend

Pros

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Feature Ratings

Publishing

Crisis Detection & Anomaly Analysis

Social Media Channel Integration Inbound

Dashboards and Reporting

Collaboration

Visual & Image Recognition

Visual Analytics

Sentiment Analysis

Competitor Tracking

Influencer Identification

Audience Segmentation

Vendor Capability Ratings

Availability and Quality of Training

Ease of Data Integration

Vendor Support

Business Value Created

Quality of Features

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Implementation

Breadth of Features

Ease of IT Administration

Ease of Customization