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Semrush Logo Award Winner Product Badge
Semrush

Semrush

Composite Score
8.8 /10
CX Score
9.1 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Website Analytics category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

93 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

2% Negative
3% Neutral
95% Positive

Pros

  • Acts with Integrity
  • Performance Enhancing
  • Respectful
  • Helps Innovate

Feature Ratings

Average 83

Machine Learning

88

Search Engine Optimization

86

Data Visualization

86

Audience Segmentation

85

Paid Search Integration

85

Audience Demographics

84

Device and Browser Analytics

83

Customer Value Analysis

83

Customer Journey Modelling

82

Social Media Analytics

81

Conversion Analysis

81

Vendor Capability Ratings

Average 82

Breadth of Features

85

Ease of Implementation

85

Quality of Features

85

Business Value Created

84

Usability and Intuitiveness

82

Ease of IT Administration

81

Product Strategy and Rate of Improvement

81

Ease of Data Integration

81

Ease of Customization

79

Availability and Quality of Training

79

Vendor Support

76

Semrush Reviews

Alex W.

  • Role: Sales Marketing
  • Industry: Manufacturing
  • Involvement: Initial Implementation
Validated Review
Verified Reviewer

Submitted Jun 2022

Better SEO & Content = More Sales

Likeliness to Recommend

7 /10

What differentiates Semrush from other similar products?

I love that SEM Rush basically does everything for you. I've never worked with a product that adds so much value.

What is your favorite aspect of this product?

The Content Optimization. It adds in SEO Keywords to content writing, makes our online pages MUCH better. No keyword left behind. Drives a lot more page views and sales.

What do you dislike most about this product?

Nothing I can say that I dislike about.

What recommendations would you give to someone considering this product?

This product is great if you're looking to take advantage of SEO and content writing. The analytics are great as well.

Pros

  • Saves Time
  • Caring
  • Fair
  • Acts with Integrity

Sümmani D.

  • Role: Industry Specific Role
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Apr 2022

Easy to use for website analytics

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

All markets included

What is your favorite aspect of this product?

Keyword magic tool

What do you dislike most about this product?

Lack of app analytics

What recommendations would you give to someone considering this product?

Does not include app analytics

Pros

  • Caring
  • Helps Innovate
  • Continually Improving Product
  • Reliable

Steven S.

  • Role: C-Level
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2022

Best way to learn your website analytics

Likeliness to Recommend

8 /10

What differentiates Semrush from other similar products?

The number of tools and capabilities. Yes, there are some other options but I find SEMRUSH's dashboard easy to understand and use. I can also gather most of this info by using a variety of other free programs however, it is just easier and faster with it all being in one location.

What is your favorite aspect of this product?

The amount of info you can gather is crazy! But then it is up to you to do something with it. Find where and how to improve your website. How many errors and warnings there are and what to do about them.

What do you dislike most about this product?

Mainly, it is the lack of knowledge and time on my part. I understand why there are SEO companies out there where this is all they do. It takes time to understand and correct websites in order to help them be optimized. Especially when Google and others keep changing their algorithms and how they crawl and rank websites.

What recommendations would you give to someone considering this product?

It has been very helpful in letting me know where I can improve my website but at the same time it is overwhelming and I don't know how to fix some of the issues.

Pros

  • Trustworthy
  • Helps Innovate
  • Reliable
  • Unique Features

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