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SugarCRM

Salesfusion Platform

Composite Score

7.7 /10

CX Score

7.9 /10

9 Reviews Write a Review

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What is Salesfusion Platform?

Salesfusion's easy-to-use marketing automation platform helps marketers attract new opportunities, convert them into customers and nurture them into lifetime relationships. By streamlining the creation, execution and measurement of marketing activities, you can launch and manage campaigns with less manual effort and understand which tactics are the most effective. We shine a light on the handoff between sales and marketing with native integration to CRMs to ensure no lead is left behind.

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Salesfusion Platform Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

100 Plan to Renew

88 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Salesfusion Platform?

5% Negative

0% Neutral

95% Positive

Pros

Reliable
Trustworthy
Unique Features
Respectful

Cons

Inhibits Innovation
Slower Product Innovation
Less Performance Enhancing

Feature Ratings

Average 84

Lead Management

Marketing Management

Activity and Workflow Management

Account and Contact Management

Collaboration

Analytics and Reporting

Telephony and Call Center Management

Sales Management

Quote Contract and Proposal

Customer Service Management

Mobile

Vendor Capability Ratings

Average 83

Ease of Implementation

Usability and Intuitiveness

Availability and Quality of Training

Vendor Support

Business Value Created

Product Strategy and Rate of Improvement

Ease of IT Administration

Quality of Features

Breadth of Features

Ease of Data Integration

Ease of Customization

Salesfusion Platform Reviews

Angel R.

Role: Sales Marketing
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Dec 2024

Amazing usability!

Likeliness to Recommend

8 /10

What differentiates Salesfusion Platform from other similar products?

The lead management. It is a totally directed to the new leads, follow-ups and sales! Every move has to be directed towards sales.

What is your favorite aspect of this product?

The automation of campaigns through intelligent actions based on the behaviour of the lead.

What do you dislike most about this product?

Reporting direcly on SalesFusion is way too difficult. It has the tools, but is not too intuitive.

What recommendations would you give to someone considering this product?

Have it integrated to a CRM.

Pros

Reliable
Performance Enhancing
Enables Productivity
Caring

Brian K.

Role: Sales Marketing
Industry: Education
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Oct 2024

Unlock your new potential with Salesfusion

Likeliness to Recommend

10 /10

What differentiates Salesfusion Platform from other similar products?

It has an easy to use and learn interface, a dedicated support that works across the clock and responds immediately to issues and be sure, they will solve it. They are focused on what matters most to any marketing team: streamlining campaign creation, understanding engagement, improving conversion and driving more revenue

What is your favorite aspect of this product?

I love the email editor, their ability to generate and test dynamic content. A/B testing. In short, I love how I can easily create campaigns, automate them, follow-up and generate reports without struggle. This makes our work easier but very efficient.

What do you dislike most about this product?

I like everything about Salesfusion

What recommendations would you give to someone considering this product?

This product is easy to learn and use. It will save you time, resources and increase your revenue.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Ashutosh K.

Role: Sales Marketing
Industry: Retail
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted May 2025

A Solid Marketing Automation Tool for Growing

Likeliness to Recommend

9 /10

What differentiates Salesfusion Platform from other similar products?

SalesFusion stands out with strong CRM integrations, sales-aligned features, and easy-to-use marketing automation tailored for mid-sized businesses. It combines email, lead nurturing, landing pages, & analytics in one platform, offering great value without the complexity of enterprise tools.

What is your favorite aspect of this product?

My favorite aspect of SalesFusion is its **seamless CRM integration**, which helps align marketing and sales teams effortlessly. This makes lead management, tracking, and nurturing much smoother—especially for mid-sized businesses looking to grow without complex setups.

What do you dislike most about this product?

The most disliked thing about this is.The main drawback of SalesFusion is its **limited advanced customization options** compared to larger competitors. While it's user-friendly, power users may find the reporting and automation features somewhat basic or restrictive for highly complex campaigns.

What recommendations would you give to someone considering this product?

I will suggest always to my friends but make sure your CRM is compatible to get the most value. It's a great fit for mid-sized teams wanting easy automation and sales alignment, but if you need advanced analytics or deep customization, explore your needs carefully before committing.

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

Salesfusion Platform

What is Salesfusion Platform?

Company Details

Book a Free Demo Today!

Salesfusion Platform Ratings

90 Likeliness to Recommend

100 Plan to Renew

88 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+89 Net Emotional Footprint

How much do users love Salesfusion Platform?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Lead Management Track and optimize prospective customers through lead generation, customer inquiry and capture, filtering, grading distribution, and contact/lead nurturing.

Marketing Management Multi-channel campaign management and analytics, budget tracking, click-to-lead capabilities, and social property management, keyword mining, and analytics.

Activity and Workflow Management Text or code-based and visual workflow designers.

Account and Contact Management Customizable records with customer demographic information, account history, and billing information.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Telephony and Call Center Management Computer-telephony integration for bringing call info into the CRM suite. Advanced call recording, scripting, queuing, and Interactive Voice Response (IVR).

Sales Management Lead gen, pipeline management, team & geography-based assignment. Compensation & contract management. Ability to pull customer data from the social cloud.

Quote Contract and Proposal Includes web portals, quoting capabilities, order tracking and fulfillment, and rapid deployment templates for e-commerce sites.

Customer Service Management Includes case and ticket management, automatic escalation rules, advanced resolution tools, multi-channel integration, and in-band response capabilities.

Mobile Ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Salesfusion Platform Reviews

Angel R.

Amazing usability!

Likeliness to Recommend

Pros

Brian K.

Unlock your new potential with Salesfusion

Likeliness to Recommend

Pros

Ashutosh K.

A Solid Marketing Automation Tool for Growing

Likeliness to Recommend

Pros

Feature Ratings

Lead Management

Marketing Management

Activity and Workflow Management

Account and Contact Management

Collaboration

Analytics and Reporting

Telephony and Call Center Management

Sales Management

Quote Contract and Proposal

Customer Service Management

Mobile

Vendor Capability Ratings

Ease of Implementation

Usability and Intuitiveness

Availability and Quality of Training

Vendor Support

Business Value Created

Product Strategy and Rate of Improvement

Ease of IT Administration

Quality of Features

Breadth of Features

Ease of Data Integration

Ease of Customization