Insider Connect Logo
Insider Connect Logo
Insider

Insider Connect

Composite Score
7.0 /10
CX Score
7.4 /10
Category
Insider Connect
7.0 /10

What is Insider Connect?

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and orchestrate individualized experiences to customers.

Company Details


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Insider Connect Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

80 Likeliness to Recommend

100 Plan to Renew

70 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Insider Connect?

0% Negative
15% Neutral
85% Positive

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Efficient Service

Feature Ratings

Average 76

Data Aggregation

85

Real Time Capabilities

85

Dashboards, Analytics and Reporting

82

Data Security

78

Behavioral Triggers

76

CRM Integration

72

Omnichannel Integration

68

Data Enrichment

58

Vendor Capability Ratings

Average 73

Ease of Data Integration

89

Quality of Features

81

Ease of Customization

79

Ease of IT Administration

79

Usability and Intuitiveness

75

Breadth of Features

74

Business Value Created

74

Availability and Quality of Training

68

Vendor Support

67

Ease of Implementation

65

Product Strategy and Rate of Improvement

59

Insider Connect Reviews

Geraldine I.

  • Role: Sales Marketing
  • Industry: Communications
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Mar 2025

Insider connect reviews

Likeliness to Recommend

5 /10

What differentiates Insider Connect from other similar products?

Easy to use

What is your favorite aspect of this product?

Well explained

What do you dislike most about this product?

Nothing Everything is okay

What recommendations would you give to someone considering this product?

I would recommend to someone else

Pros

  • Acts with Integrity
  • Client's Interest First
  • Transparent
  • Helps Innovate

Samantha W.

  • Role: Information Technology
  • Industry: Manufacturing
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2026

Powerful platform but could be more user-friendly.

Likeliness to Recommend

8 /10

What differentiates Insider Connect from other similar products?

AI-driven personalization, unified customer profiles, and real-time omnichannel engagement.

What is your favorite aspect of this product?

Exactly — the main drawback is its complex interface and steep learning curve, which can make onboarding and day-to-day use challenging for new users.

What do you dislike most about this product?

Complex interface and steep learning curve for new users.

What recommendations would you give to someone considering this product?

I’d recommend evaluating your team’s technical capacity, ensuring proper training, and planning for customization to get the most out of the platform.

Pros

  • Helps Innovate
  • Reliable
  • Caring
  • Altruistic

Karly M.

  • Role: Human Resources
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2026

Effective and AI-driven marketing tool.

Likeliness to Recommend

10 /10

What differentiates Insider Connect from other similar products?

AI powered CDP with real time personalization and seamless cross channel campaigns.

What is your favorite aspect of this product?

My favorite aspect of Insider Connect is its AI-driven personalization, which allows delivering the right message to the right customer at the right time across multiple channels.

What do you dislike most about this product?

The thing users dislike most about Insider Connect is its steep learning curve and complexity it can take time and training to fully understand and use all the advanced features effectively.

What recommendations would you give to someone considering this product?

Be ready to invest time in setup and training, leverage the strong AI‑powered personalization and omnichannel features, and plan your data strategy early to get the best result

Pros

  • Reliable
  • Performance Enhancing
  • Unique Features
  • Client Friendly Policies