What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details


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Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

100 Plan to Renew

81 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

0% Negative
4% Neutral
96% Positive

Pros

  • Efficient Service
  • Inspires Innovation
  • Caring
  • Fair

Feature Ratings

Average 82

Automated Data Ingestion

86

Automated Customer Data Ingestion and Harmonization

83

Demand Forecast Integration

82

Promotions Management

81

Low-Code Report Construction

80

Native Business Intelligence Interface

78

Vendor Capability Ratings

Average 78

Business Value Created

84

Ease of Data Integration

80

Ease of Customization

80

Ease of Implementation

80

Vendor Support

80

Usability and Intuitiveness

79

Quality of Features

79

Breadth of Features

78

Availability and Quality of Training

77

Ease of IT Administration

73

Product Strategy and Rate of Improvement

72

Looker Reviews

OMUADA D.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2025

wonderful Data Platform

Likeliness to Recommend

6 /10

What differentiates Looker from other similar products?

Looker doesn’t move or store your data

What is your favorite aspect of this product?

My favorite aspect of Looker is its powerful data modeling layer, LookML

What do you dislike most about this product?

Compared to tools like Power BI, some third-party integrations still need workarounds or added configuration.

What recommendations would you give to someone considering this product?

Use the Community & Support Resources

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Unique Features

Farah W.

  • Role: Information Technology
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

A Look at Looker in Action.

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

Looker serves as a pivotal tool in our data strategy, aiming to provide accessible and scalable data solutions for various departments. Looker's strength lies in its prioritization of data accessibility and flexibility

What is your favorite aspect of this product?

Looker excels in its primary goal of making clean data readily available to the organization. Empowering teams with quick and reliable access to data reduces reliance on the analytics team and fosters real-time reporting.

What do you dislike most about this product?

The lack of an automatic data dictionary creation feature within Looker is a noted inconvenience.

What recommendations would you give to someone considering this product?

From a user perspective, Looker's UI is intuitive, facilitating ease of use. Our teams leverage the tool for a large analytics project, integrating data from various sources and transforming activities accordingly

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Viral G.

  • Role: Information Technology
  • Industry: Media
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Nov 2023

Great performance with google suite of products

Likeliness to Recommend

8 /10

What differentiates Looker from other similar products?

Its ability to associate with GCP is impeccable.

What is your favorite aspect of this product?

Again, works really well with GCP. It has a good library of inbuilt complex visualizations.

What do you dislike most about this product?

The UI can be better. You will be looking out for functions in early use of the product. A little bit of learning curve is expected.

What recommendations would you give to someone considering this product?

If you have GCP as your cloud provider, go with it. You won't regret.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Caring