What is Asana?
With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
96 Plan to Renew
88 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Asana?
Pros
- Enables Productivity
- Helps Innovate
- Reliable
- Efficient Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Feature Management
Workflow Management
Product Management
ALM Integration
Backlog Management
Social Collaboration
Strategic Vision
Release Planning
Idea Management
User Needs Management
Visual Roadmap
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Breadth of Features
Usability and Intuitiveness
Ease of Data Integration
Quality of Features
Product Strategy and Rate of Improvement
Ease of Customization
Availability and Quality of Training
Ease of IT Administration
Vendor Support
Also Featured in...
Asana Reviews
Simon M.
- Role: Consultant
- Industry: Consulting
- Involvement: IT Leader or Manager
Submitted Aug 2024
Easy to Use!!
Likeliness to Recommend
What differentiates Asana from other similar products?
"Asana stands out for its highly customizable workflows and task dependencies, which provide greater flexibility in managing complex projects compared to many other tools."
What is your favorite aspect of this product?
My favorite aspect of Asana is its user-friendly interface combined with powerful features like task dependencies and project timelines, which make project management both intuitive and efficient
What do you dislike most about this product?
The steep learning curve for new users can be a downside, especially for teams unfamiliar with project management software. It takes time to fully grasp all of Asana’s features.
What recommendations would you give to someone considering this product?
For teams considering Asana, I’d recommend investing time in training to unlock its full potential. It’s an excellent tool for managing complex projects, but proper onboarding is key to maximizing its value.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
nicholas s.
- Role: Operations
- Industry: Insurance
- Involvement: Business Leader or Manager
Submitted Aug 2024
Absolutely best tool out there!!
Likeliness to Recommend
What differentiates Asana from other similar products?
Asana has anything you could ever need in a tool, especially for someone who manages or works on many projects and has multiple tasks or deadlines to stay on top of. Also all of the integration tools allow you to work within Asana rather than jumping around. Hands down my favorite, I even have the mobile app.
What is your favorite aspect of this product?
I do not have 1 favorite, but the organization and ability to see and store everything is a true game changer.
What do you dislike most about this product?
Nothing at all. Love everything and cannot wait to see what new ideas they bring on this year.
What recommendations would you give to someone considering this product?
Get it! I will never not use Asana, it is great for work but also home life especially if you have kiddos.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Ruchika Y.
- Role: Student Academic
- Industry: Other
- Involvement: End User of Application
Submitted May 2026
Smooth Collaboration Across Teams
Likeliness to Recommend
What differentiates Asana from other similar products?
The standout aspect is its clean and intuitive interface. Teams can organize work using lists, boards, timelines, calendars, and goals without needing extensive onboarding. That flexibility is especially useful in product environments where different stakeholders prefer different ways of tracking progress. I also appreciate how Asana connects strategic goals with day-to-day execution marking it easier to keep roadmap priorities aligned with actual deliverables.
What is your favorite aspect of this product?
I also value the transparency it creates across teams. As a Product Manager, having visibility into dependencies, blockers, timeline, and team workloads is extremely important, and Asana makes that easy without requiring constant follow-ups. The automation and workflow customization features are another big plus because they help eliminate repetitive administrative work and allow teams to focus more on execution and delivery.
What do you dislike most about this product?
The challenge is that some of the more advance reporting, automation, and portfolio management features are locked behind higher-tier pricing plans. For smaller teams or growing organizations, that can limit the overall value unless you're willing to invest in the premium versions. I also think the notification system can sometimes become overwhelming, especially in fast-moving projects where task update happen frequently throughout the day.
What recommendations would you give to someone considering this product?
I would recommend Asana to teams that want a balance between ease of use and strong project visibility. It's particularly effective for companies where multiple department need to stay aligned on priorities and deadline. As a Product Manager, I'd say the platform delivers the most value when teams actively use it as a central source of truth instead of relying on scattered spreadsheets, emails, or chat threads.
Pros
- Helps Innovate
- Enables Productivity
- Efficient Service
- Inspires Innovation
Please tell us why you think this review should be flagged.
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