Amplitude Analytics Logo Award Winner Product Badge
Amplitude Analytics Logo Award Winner Product Badge
Amplitude

Amplitude Analytics

Composite Score
7.8 /10
CX Score
7.7 /10
Amplitude Analytics
7.8 /10

What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details


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Awards & Recognition

Amplitude Analytics won the following awards in the Product Analytics category

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Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

92 Plan to Renew

1
Since last award

82 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+80 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative
12% Neutral
88% Positive

Pros

  • Enables Productivity
  • Helps Innovate
  • Reliable
  • Performance Enhancing

Cons

  • Vendor's Interest First

Feature Ratings

Average 80

Analytics and Reporting

87

Conversion Analysis

85

Audience Segmentation

84

Device and Browser Analytics

82

Data Management

81

Data Integrity

81

API Framework

81

Data Analysis and Survey Function

80

Mobile Functionality

77

Marketing Analytics

75

Data Warehousing

68

Vendor Capability Ratings

Average 80

Quality of Features

85

Business Value Created

83

Breadth of Features

82

Availability and Quality of Training

82

Usability and Intuitiveness

81

Ease of IT Administration

80

Ease of Data Integration

77

Ease of Implementation

77

Vendor Support

77

Product Strategy and Rate of Improvement

76

Ease of Customization

74

Amplitude Analytics Reviews

Courtney G.

  • Role: Industry Specific Role
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2023

Efficient tool to track your data.

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

As someone that is not tech savvy, I liked the simplicity of the platform. I was able to start extracting and managing data pretty quickly. Other tools are too heavy for first-time users. I like how they're constantly improving and adding features to provide real time data.

What is your favorite aspect of this product?

The ease of use is my favorite thing about Amplitude. I used this product daily as a CSM and relied on it to manage my book of accounts. I was able to see features my accounts used the most, and areas that could use come improvement. I love the UX/UI. It makes it easy to visualize and work with data. It's easy to set up funnels and conversion charts. It's easy to create custom events.

What do you dislike most about this product?

The data didn't always line up with other data imports we were using. It made it confusing and hard to unpack.

What recommendations would you give to someone considering this product?

I wish I had some training coming onto the product from the vendor itself. I worked at a start-up and the training I had was internal. It was minimal and I had to work through my engineering team, which was difficult to arrange. I still feel like there were features I didn't know about or could have used more efficiently.

Pros

  • Trustworthy
  • Respectful
  • Client Friendly Policies
  • Fair

Valarie N.

  • Role: Operations
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2022

A comprehensive solution for product analysis.

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

The performance of the numerous versions in the tests (A/B testing) compared to the benchmark/control groups, which pages and flows our visitors generally leave, and how effectively they converted our users from page to page in our app and website. Where our traffic originates from (organic or sponsored traffic), the impact of advertorials/campaigns with real-time tracking, daily and monthly activity changes (users). Recognize the funnel drops in various flows, such as registration, help/support, and so forth. It's something we constantly do at Amplitude today, along with tracking user uptake on any new features.

What is your favorite aspect of this product?

Amplitude analytics products enable all levels of users to access and comprehend product information. It has a profusion of features such as funnels, pathfinder, and retention statistics, and it allows teams to acquire answers to a wide range of issues. It simplifies my job by allowing me to easily check different user pathways without having to generate complicated queries. I also find funnel analysis to be quite beneficial for determining conversion rates from one page to another.

What do you dislike most about this product?

One of the most significant disadvantages in our use case is that Amplitude does not save a 'real' device ID. When a user's data or storage is deleted, the device ID might be updated.

What recommendations would you give to someone considering this product?

I recommend purchasing product analysis software if you do not already have it. And Amplitude is the way to go; if you're already using one, compare its features to those of Amplitude. When we were considering our alternatives, Amplitude was the most obvious choice. It aids in determining how the different versions perform in tests when compared to the baseline/control groups, which pages and flows our users most frequently abandon, and how effectively they convert our users from page to page in our app and website.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Ahmad S.

  • Role: C-Level
  • Industry: Healthcare
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

Very helpful for business health measures

Likeliness to Recommend

10 /10

What differentiates Amplitude Analytics from other similar products?

Amplitude is so powerful when it comes to reports and the number you can easily add new events and use those events to track your ups and downs

What is your favorite aspect of this product?

What I love most are the customization and the ability to use sub-events like when and where and if You can add all the customization you need to get best trusted results

What do you dislike most about this product?

So far it's great I hope I get the full version to have all the powerful data measures

What recommendations would you give to someone considering this product?

It's a must-use tool for every business,

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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