Top SAP Marketing Automation Suite Alternatives and Competitors
Looking to upgrade or change your solution? Take away the guesswork and stay informed with end user feedback to identify and select the solution that best matches your needs.
Deliver meaningful engagements based on customer context and consent, anticipate and deliver on needs with machine-driven intelligence and close the loop on measurement to ensure performance and budget optimization.
Common Features
Advanced Campaign Management | Advanced Data Segmentation | Multi Channel Integration | Email Marketing Automation | Marketing Workflow Management | Marketing Analytics | Marketing Asset Management | Social Media Marketing Management | Mobile Marketing Management | Marketing Operations Management | Community Marketing Management
7.6
Composite
Score
+87
Emotional
Footprint
56
Reviews
Best Alternatives and Competitors to SAP Marketing Automation Suite
Compare how SAP Marketing Automation Suite stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
HubSpot
HubSpot Marketing Hub
9.0
Composite
Score
+94
Emotional
Footprint
316
Reviews
Reviews Say
Compared to SAP Marketing Automation Suite, HubSpot Marketing Hub is:
More Transparent
More Caring
More Reliable
More Respectful
More Efficient
More Innovative
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Salesforce.com Inc
Salesforce Marketing Cloud
8.6
Composite
Score
+91
Emotional
Footprint
119
Reviews
Reviews Say
Compared to SAP Marketing Automation Suite, Salesforce Marketing Cloud is:
More Reliable
More Transparent
More Innovative
More Respectful
More Caring
Better at Support
Salesforce Marketing Cloud develops marketing automation and analytics software for email, mobile, social and online marketing. It also offers consulting and implementation services.[26] The software is sold primarily on a multi-year subscription basis. The price of the subscription is based on what features are enabled, number of users and level of customer service.
Oracle
Oracle Marketing
8.5
Composite
Score
+96
Emotional
Footprint
101
Reviews
Reviews Say
Compared to SAP Marketing Automation Suite, Oracle Marketing is:
More Transparent
More Reliable
More Innovative
More Efficient
More Caring
More Inspiring
To build customer obsessed cultures, create and manage ideal customers, and power revenue performance. They use award-winning technology and expertise to transform marketing by truly knowing the customer, engaging with cross-channel marketing, and achieving data driven accountability. Integrated information from cross-channel marketing, content marketing, and social marketing with data management and dozens of AppCloud apps enables these businesses to target, engage, convert, analyze, and use marketing technology to deliver a better customer experience.
Adobe Systems
Adobe Experience Cloud
8.4
Composite
Score
+92
Emotional
Footprint
167
Reviews
Reviews Say
Compared to SAP Marketing Automation Suite, Adobe Experience Cloud is:
More Reliable
More Transparent
More Inspiring
More Respectful
More Efficient
Harder to Customize
Anticipate and adapt to your customers’ ever-changing expectations with Adobe Experience Cloud, our family of digital business products that delivers real-time data, scalable personalization, and every-channel delivery—all from a single platform.
Microsoft Corporation
Dynamics 365 Customer Insights
8.1
Composite
Score
+88
Emotional
Footprint
80
Reviews
Reviews Say
Compared to SAP Marketing Automation Suite, Dynamics 365 Customer Insights is:
More Transparent
More Respectful
More Efficient
Harder to Customize
Worse at Integrating
Less Innovative
Use an intuitive and flexible customer data platform (CDP) to unlock insights and power personalized customer experiences. Unify all your customer data across the full range of sources to get a single view of customers in real time. Deliver personalized, responsive, and connected customer journeys using built-in AI and analytics.
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