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Zapier

Zapier

Composite Score
8.9 /10
CX Score
9.2 /10
Category
Zapier
8.9 /10

What is Zapier?

At Zapier, we’re not just making software—we’re building a platform to help millions of businesses globally scale with automation and AI. Our mission is to make automation work for everyone by delivering products that delight our customers. You’ll collaborate with brilliant people, use the latest tools, and leverage the flexibility of remote work. Your work will directly fuel our customers’ success, and as they grow, so will you.

Company Details


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Awards & Recognition

Zapier won the following awards in the Data Integration category

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Zapier Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Zapier.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

1
Since last award

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Zapier?

1% Negative
3% Neutral
96% Positive

Pros

  • Enables Productivity
  • Trustworthy
  • Saves Time
  • Performance Enhancing

Feature Ratings

Average 83

Real Time Integration

86

iPaaS

85

Data Quality Profiling and Cleansing

84

Data Security

83

Exception Handling and Notifications

83

Synchronization and Replication

83

Batch Integration

82

Administrative Features

82

Data Virtualization

82

Metadata Management

82

Multi Channel Support

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Quality of Features

86

Ease of Data Integration

85

Ease of Implementation

85

Breadth of Features

84

Ease of Customization

83

Product Strategy and Rate of Improvement

83

Usability and Intuitiveness

82

Ease of IT Administration

82

Availability and Quality of Training

78

Vendor Support

78

Zapier Reviews

Nijat I.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2025

Simple, highly efficient, versatile

Likeliness to Recommend

9 /10

What differentiates Zapier from other similar products?

Zapier​‍​‌‍​‍‌​‍​‌‍​‍‌ is best known for its massive network of app integrations, which allows users to effortlessly link tools that are traditionally independent of each other. By emphasizing ease of use i.e. Users can create workflows without coding, Zapier is different from most platforms which are technically demanding. The interface is designed for a very novice user and at the same time has enough features for a complicated automation. In general, it ranks among the easiest automation solutions to ​‍​‌‍​‍‌​‍​‌‍​‍‌access.

What is your favorite aspect of this product?

What​‍​‌‍​‍‌​‍​‌‍​‍‌ I love most is the simplicity of linking several applications together and automating the recurring tasks without the necessity of coding even a single line. The user-friendly interface is like a dream come true when it comes to constructing workflows as it is quick and hassle-free. Besides, I cannot help but thank the dependability of triggers and actions most of the time they just function normally without any intervention. In general, it is a great time saver and a manual work ​‍​‌‍​‍‌​‍​‌‍​‍‌reducer.

What do you dislike most about this product?

To​‍​‌‍​‍‌​‍​‌‍​‍‌ me, the most limiting factor is that managing complex workflows in which intricate details are involved can turn out to be quite challenging. There are some cases of advanced logic where you have to come up with a workaround in a creative way, and it is a little bit disappointing in that sense. Also, the price can become quite high if you require a lot of tasks or premium app connections. Nevertheless, it remains a very efficient tool for the majority of automation ​‍​‌‍​‍‌​‍​‌‍​‍‌requirements.

What recommendations would you give to someone considering this product?

I would advise you to compose a definite list of activities that you desire to be automated to find out how Zapier suits your requirements. Use the pre-built templates as much as possible to impress your workflows in no time. In case you are thinking of increasing your activity, monitoring task consumption and pricing would be a good idea. In general, it is a perfect solution for monotonous jobs that take time from your ​‍​‌‍​‍‌​‍​‌‍​‍‌hands.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Samriddhi G.

  • Role: Information Technology
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2025

Time Saving and Efficient Problem-Solver!

Likeliness to Recommend

7 /10

What differentiates Zapier from other similar products?

Zapier provides unique solutions across multiple different platforms without having to leave the platform. Also, the task based pricing is a plus! No paying in full when not used extensively, as our team only uses caters to a niche market, so there’s only so many use cases one can expect. Zapier subscription is one of the smoothest I have used!

What is your favorite aspect of this product?

I am a big fan of the Zap workflow automations. So even when I do not have an automation in-app for a certain application, Zapier allows me to run with my things by providing numerous options.

What do you dislike most about this product?

Coming from a niche industry, I feel sometimes certain workflow options are missing, that is all I dislike about Zapier.

What recommendations would you give to someone considering this product?

To make use of it to the most, and jump right in into the app and throw themselves to learn, because once that is achieved, Zapier can be a boon!

Pros

  • Effective Service
  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Role: Operations
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Dec 2025

Saves me time through automation!

Likeliness to Recommend

8 /10

Pros

  • Trustworthy
  • Efficient Service
  • Effective Service
  • Caring

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