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Validity DemandTools Logo
Validity

Validity DemandTools

Composite Score
7.8 /10
CX Score
7.8 /10
Category
Validity DemandTools
7.8 /10

What is Validity DemandTools?

Validity DemandTools is the secure data quality platform that enables organizations to clean and manage Salesforce data in less time, enabling everyone to do their jobs more effectively, efficiently, and profitably. Manage your data – duplicates, standardization, record reassignments, lead processing, and more – in record time and deliver high-quality data across your business.

Company Details


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Awards & Recognition

Validity DemandTools won the following awards in the Data Quality category

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Validity DemandTools Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Validity DemandTools.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

90 Likeliness to Recommend

98 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Validity DemandTools?

0% Negative
1% Neutral
99% Positive

Pros

  • Performance Enhancing
  • Saves Time
  • Enables Productivity
  • Unique Features

Feature Ratings

Average 85

Record Deduplication

90

Record Management

87

Data Matching

86

Data Enrichment

86

Data Cleansing

85

Data Profiling

85

Data Monitoring and Administration

83

Reporting Components

83

Geocoding

82

Data Source Connectivity

81

Dashboard

71

Vendor Capability Ratings

Average 82

Quality of Features

88

Business Value Created

88

Breadth of Features

85

Ease of Implementation

84

Product Strategy and Rate of Improvement

83

Ease of Data Integration

81

Ease of IT Administration

81

Vendor Support

81

Ease of Customization

80

Availability and Quality of Training

77

Usability and Intuitiveness

74

Validity DemandTools Reviews

John C.

  • Role: Information Technology
  • Industry: Healthcare
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Mar 2021

Robust feature set saves me so much time

Likeliness to Recommend

9 /10

What differentiates Validity DemandTools from other similar products?

Demandtools has so many capabilities and such a deep feature set that is well thought out it makes it easy for me to govern and maintain my data with ease. Support is quick to respond to Cases and I usually get a resolution with in 24 hours.

What is your favorite aspect of this product?

I use PowerGrid extensively as it allows me to accumulate data from multiple related objects and get a picture of issues with in seconds. I also like that I can modify data easily and push it back to Salesforce in a bulk fashion.

What do you dislike most about this product?

The cost and related to that the bundling. I find value in the product but am always hard pressed to make the business case to my superiors who have to write the check. There are many components of the package that we do not use so it would be nice to pick the components we want and only pay for those.

What recommendations would you give to someone considering this product?

Look outside the current use case that may be driving your purchase decision. There are so many features that are better than other, free, services that you will find value in. That should play in to your purchasing decision.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Cons

  • Vendor's Interest First
  • Vendor Friendly Policies
  • Less Generous
  • Role: Operations
  • Industry: Other
  • Involvement: IT Development, Integration, and Administration
Validated Review
Anonymous Reviewer

Submitted Mar 2021

Easy setup! Keeps data clean and enriched.

Likeliness to Recommend

10 /10

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

Cons

  • Slower Product Innovation

Beth F.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Mar 2021

Great capabilities but really needs an updated UI!

Likeliness to Recommend

10 /10

What differentiates Validity DemandTools from other similar products?

Demand tools is an incredibly powerful tool and a rather inexpensive price that can really help administrators and power users manage data. No matter what data collection routines and rules you put in place, the data just isn't going to cleanse itself. Having this tool handy when you want to swap out on value for another puts those capabilities into the hands of the end user instead of our 1 single admin. If you are still use data uploaded (does that even exist), it's time for an upgrade.

What is your favorite aspect of this product?

The deduplication feature is hands down my favorite. I built out multiple levels of scenarios and hand them over to be executed by a data entry person. Level 1 -clear match, automatically de-dupe! Level 2 - strong match - eyeball the records in the grid and you will be able to quickly pick the master record. Level 3: Possible match, may need to actually go into Salesforce to determine whether to merge! The best part is that YOU determine what your rules are. You build rules for matching, rules for dynamically determining the master record, as well as the ability to manually determine master.

What do you dislike most about this product?

The UI on this needs serious updating. The power behind the product is there - but it can be hard to train people to use it to it's full potential because of the UI. I hope it gets a facelift soon!

What recommendations would you give to someone considering this product?

Take it for a spin, get a trial and talk to a rep. Every time I talk to a rep, they are wonderful. Not pushy sales people and they will just tell you if there is a better way to accomplish something. I've been using this tool for years and I would not want to manage an org without it. Trust your power users and push some data administration tasks out to the masses!

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Cons

  • Slower Product Innovation
  • Charges for Enhancements

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