What is Surfer SEO?
Surfer uses a data-driven model, which is a viable choice for busy SEOs, marketers, and content creators. Data-driven SEO is about making decisions based on datasets instead of so-called industry standards. Surfer offers you a content optimization workflow that boosts organic traffic, improves your rank in search results, and helps grow your business.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
91 Plan to Renew
2
Since last award
78 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+86 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Surfer SEO?
Pros
- Reliable
- Trustworthy
- Efficient Service
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Article Summarizer
Multi-Language Support
Auto-Completion and Predictive Text
Grammar and Spellcheck
Artificial Intelligence and Natural Language Processing
Templates
Text Personalization
Collaboration
Long Form Content Generation
Integration
Style and Tone Suggestions
Vendor Capability Ratings
Ease of Implementation
Quality of Features
Ease of IT Administration
Ease of Data Integration
Ease of Customization
Breadth of Features
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Availability and Quality of Training
Vendor Support
Business Value Created
Also Featured in...
Surfer SEO Reviews
Tyrell F.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Sep 2025
Surfer: A Powerful SEO Tool!
Likeliness to Recommend
What differentiates Surfer SEO from other similar products?
Surfer SEO excels at AI-driven on-page optimization giving clear, actionable insights to improve content performance faster than broader SEO tools.
What is your favorite aspect of this product?
The content optimization and AI recommendations stand out it makes improving rankings much faster and more precise.
What do you dislike most about this product?
The steep learning curve for some advanced features can be frustrating at first.
What recommendations would you give to someone considering this product?
Focus on defining your SEO goals clearly and take advantage of Surfer SEO’s tutorials and templates to get the most value quickly.
Pros
- Reliable
- Enables Productivity
- Respectful
- Helps Innovate
Please tell us why you think this review should be flagged.
Grace I.
- Role: Operations
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2025
Powerful SEO Tool with Room for Smart Enhancements
Likeliness to Recommend
What differentiates Surfer SEO from other similar products?
Surfer SEO stands out from other similar products by offering a data-driven content editor that provides real-time, keyword-specific optimization suggestions based on top-ranking pages, making on-page SEO more precise and efficient.
What is your favorite aspect of this product?
My favorite aspect of Surfer SEO is the Content Editor, which gives clear, actionable recommendations for keyword usage, structure, and length based on top-performing pages.
What do you dislike most about this product?
What I dislike most about Surfer SEO is that some of its advanced features, like the audit tool and content planner, are locked behind higher-tier pricing plans, limiting accessibility for smaller users.
What recommendations would you give to someone considering this product?
I recommend starting with the free trial to explore its core features, focusing on the Content Editor and SERP Analyzer, and ensuring it aligns with your workflow before committing to a paid plan.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
Aditya O.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted May 2025
Pricey but powerful for seo
Likeliness to Recommend
What differentiates Surfer SEO from other similar products?
Easy to use. Easy to integrate. User friendly.
What is your favorite aspect of this product?
AI powered classification
What do you dislike most about this product?
High costing
What recommendations would you give to someone considering this product?
Go with the product for moderate to high number of employees business. Simplest one in the market
Pros
- Helps Innovate
- Continually Improving Product
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
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