Sprout Social Enterprise

What differentiates Sprout Social Enterprise from other similar products?

The audience listening capability of Sprout social is unrivalled by any other social media management program which I have tried. We have leveraged it to track thousands of conversations happening on various social media programs, around topic of interests most critical to our product and services.

What is your favorite aspect of this product?

The Optimal Send Time feature on Sprout has been most appealing to me. This feature examines our engagement history with social media audience over a specific period of time, and uses the data generated to predict the ideal time for us to post contents to our audience on various social media programs. Sprouts Optimal send feature has greatly helped us to maximize audience engagement.

What do you dislike most about this product?

There is no way to like posts or comments on Instagram, directly from the Sprout social media management interface. This is the only area where I can say, I have reservations about my use of Sprout.

What recommendations would you give to someone considering this product?

Sprout social connects different areas of social media management like engagement, listening , publishing and analytics together.

What differentiates Sprout Social Enterprise from other similar products?

The social scheduling features are beneficial for both beginners and those adept at managing social media. This platform offers invaluable insights and analytics, which are indispensable when handling multiple social profiles. It simplifies the management process, allowing us to focus more on strategic matters. What I find appealing is that it accelerates our engagement on social media, as our team appears to be more efficient.

What is your favorite aspect of this product?

What impresses me is the ease of use of this interface, as it seems to be designed with intuitiveness in mind, making navigation a breeze. Another notable strength of Sprout Social is its robust reporting capabilities, which provide valuable analytics that aid us in formulating strategies for our social media initiatives. The handling of multiple accounts is streamlined to facilitate effortless comparison of performance with other organizations and related metrics. This feature enables professionals to keep an eye on market trends and audience engagement levels, which is especially useful for tracking trending topics.

What do you dislike most about this product?

On the flip side, Sprout Social has some shortcomings in terms of posting and scheduling. There are instances when the timing for posting isn't accurate and scheduled posts don't go live as expected, resulting in redundant operations. What frustrates me is when I schedule an impromptu post and Sprout Social fails to publish it; this significantly disrupts our content strategy.

What recommendations would you give to someone considering this product?

Sprout Social aids us in effectively managing our social media presence. It provides us with extensive tools for scheduling and analytics, allowing us to refine our social media strategy. This has led to a substantial boost in our online engagement, a trend that has become an essential asset for promoting and discussing our project. Hence, I would recommend it.

What differentiates Sprout Social Enterprise from other similar products?

Sprout social is always evolving and becoming a better platform.

What is your favorite aspect of this product?

My favorite part of the platform is having all social media channels for multiple companies under one platform. It makes it easy for me to monitor and see analytics. It also is straightforward to post.

What do you dislike most about this product?

The price - it is pretty expensive.

What recommendations would you give to someone considering this product?

Ensure it works for your company and know what you want to get out of the product.