Salsify Customer Reviews 2026 | Product Information Management

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Salsify

Composite Score

7.0 /10

CX Score

7.1 /10

109 Reviews Write a Review

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What is Salsify?

Salsify helps thousands of brand manufacturers, distributors, and retailers in over 140 countries collaborate to win on the digital shelf. The company’s Product Experience Management (PXM) platform enables organizations to centralize all of their product content, connect to the commerce ecosystem, and automate business processes in order to deliver the best possible product experiences across every selling destination. Learn how the world’s largest brands, including Mars, L'Oreal, Coca-Cola, Bosch, and ASICS, as well as retailers and distributors such as DoorDash, E.Leclerc, Carrefour, Metro, and Intermarché use Salsify every day to drive efficiency, power growth, and lead the digital shelf

Company Details

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Awards & Recognition

Salsify won the following awards in the Product Information Management category

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0 Top Rated Capabilities

3 Top Rated Features

Latest Award, 2025

2024 Emotional Footprint Champion

2024

2023 Data Quadrant Champion

2023

7 Top Rated Capabilities

6 Top Rated Features

2023

2022 Data Quadrant Champion

2022

10 Top Rated Capabilities

7 Top Rated Features

2022

Salsify Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Salsify.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

100 Plan to Renew

75 Satisfaction of Cost Relative to Value

2
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+74 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Salsify?

3% Negative

20% Neutral

77% Positive

Pros

Respectful
Performance Enhancing
Enables Productivity
Acts with Integrity

Cons

Under Delivered

Feature Ratings

Average 76

Business Process Automation

100

Data Export

Master Record Management

Advanced Search and Filtering

Omni-Channel Information Delivery

Role-Based Access Management

Workflow and Approval Management

Integration

Product Categorization & Relationships

Data Syndication

Digital Asset Management

Vendor Capability Ratings

Average 76

Business Value Created

Availability and Quality of Training

Breadth of Features

Quality of Features

Ease of Implementation

Usability and Intuitiveness

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement

Salsify Videos

Salsify Reviews

Renee B.

Role: Information Technology
Industry: Retail
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Apr 2022

Workflow Disappointment- Ease of Use

Likeliness to Recommend

10 /10

What differentiates Salsify from other similar products?

Ease of use

What is your favorite aspect of this product?

I like the importing feature. this helps to correct the data

What do you dislike most about this product?

Taxonomy- The Set up and importing never works.

What recommendations would you give to someone considering this product?

Get the Data correct before implementing.

Pros

Efficient Service
Respectful
Helps Innovate
Continually Improving Product

Cons

Less Generous
Less Effective Service
Less Caring

Pat H.

Role: Sales Marketing
Industry: Manufacturing
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Apr 2022

Easy to use once set up. Efficiency gains are huge

Likeliness to Recommend

10 /10

What differentiates Salsify from other similar products?

Incredible support team and easy UI to work in

What is your favorite aspect of this product?

The ability to view all

What do you dislike most about this product?

A ton of click strokes to move in and around the instance. Constantly filtering, saving, refreshing. Refreshing a channel with a lot of products can be a big drag in time.

What recommendations would you give to someone considering this product?

Be prepared to dedicate a team solely focused on the pre-implementation that sees it all the way through full stand up.

Pros

Continually Improving Product
Reliable
Performance Enhancing
Enables Productivity

Cons

Under Delivered

Patrick L.

Role: Sales Marketing
Industry: Food and Beverage
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Apr 2022

Fantastic All Encompassing Product!

Likeliness to Recommend

10 /10

What differentiates Salsify from other similar products?

Salsify's layout of their system is by far the easiest to use, edit, and read comparted to similar product. On top of that Salsify has many direct relationships with large retailers that help us to deliver a top product to our largest consumer areas.

What is your favorite aspect of this product?

The large number of partnerships with retailers that allow us to send product data out quickly and with confidence that the retailer will receive it.

What do you dislike most about this product?

Filtering and Sorting through the Digital Asset Library, wish we had a folders option or the ability to filter using metadata like we can with product information.

What recommendations would you give to someone considering this product?

Salsify shines with its ease of use, knowledge base and features. Check out a demo and you'll quickly see why they are the best choice when looking for either a database or PIM strategy program for your business!

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Salsify

What is Salsify?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Data Quadrant Champion

Salsify Ratings

86 Likeliness to Recommend

100 Plan to Renew

75 Satisfaction of Cost Relative to Value

2 Since last award

Emotional Footprint Overview

+74 Net Emotional Footprint

How much do users love Salsify?

Pros

Cons

Feature Ratings Average rating of all product features, some of which may not be shown below

Business Process Automation The use of technology (AI, NLP, Machine Learning or others) to automate processes throughout an organization, which can help in changing product details.

Data Export Allows for multiple export options into CSV, XLSX, XML, Jason, or PDF.

Master Record Management Ability to onboard a new product, define its attributes, update them and manage product record lifecycle.

Advanced Search and Filtering Quickly find information based on filtering multiple attributes and conditions and save filters for future use.

Omni-Channel Information Delivery Ability to deliver product information in a differentiated manner i.e. specific for a channel requirements.

Role-Based Access Management Ability to assign permissions around editing, commenting, downloading based on user roles / Active Directory groups.

Workflow and Approval Management Ability to model, build, and execute automatic workflows for the purpose of managing content-centric processes.

Integration Integration with augmentation solutions like DRM, Active Directory or LDAP, SIEM, and NAC.

Product Categorization & Relationships Allows users to manage data and products based on specific traits or segments.

Data Syndication Ability to import data from various internal and external sources and syndicate it to industry-standard data pools and exchanges (e.g.: GDSN, 1WorldSync, GXS).

Digital Asset Management Controls non-text assets such as images and video clips; includes advanced DAM functionality for product marketing.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Salsify Videos

Salsify Reviews

Renee B.

Workflow Disappointment- Ease of Use

Likeliness to Recommend

Pros

Cons

Pat H.

Easy to use once set up. Efficiency gains are huge

Likeliness to Recommend

Pros

Cons

Patrick L.

Fantastic All Encompassing Product!

Likeliness to Recommend

Pros

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Feature Ratings

Business Process Automation

Data Export

Master Record Management

Advanced Search and Filtering

Omni-Channel Information Delivery

Role-Based Access Management

Workflow and Approval Management

Integration

Product Categorization & Relationships

Data Syndication

Digital Asset Management

Vendor Capability Ratings

Business Value Created

Availability and Quality of Training

Breadth of Features

Quality of Features

Ease of Implementation

Usability and Intuitiveness

Ease of Data Integration

Ease of IT Administration

Ease of Customization

Vendor Support

Product Strategy and Rate of Improvement