Daylite Customer Reviews 2025 | Customer Relationship Management

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Daylite

Composite Score

7.4 /10

CX Score

7.5 /10

42 Reviews Write a Review

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What is Daylite?

Daylite helps you and your team to manage more clients, close more deals, and finish more projects. Daylite is available exclusively for Mac, iPhone, and iPad and works seamlessly with many of the built-in Apple apps such as Apple Contacts, Apple Calendar, Apple Mail, Siri, Notification Centre, and more!

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Awards & Recognition

Daylite won the following awards in the Customer Relationship Management - Small Business category

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2 Top Rated Capabilities

2 Top Rated Features

Latest Award, 2025

3 Top Rated Capabilities

3 Top Rated Features

2024

2 Top Rated Capabilities

1 Top Rated Features

2023

Daylite Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Daylite.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

82 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+83 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Daylite?

2% Negative

12% Neutral

86% Positive

Pros

Transparent
Trustworthy
Friendly Negotiation
Respectful

Feature Ratings

Average 82

Lead Management

Account and Contact Management

Customer Service Management

Collaboration

Sales Management

Activity and Workflow Management

Telephony and Call Center Management

Marketing Management

Analytics and Reporting

Quote Contract and Proposal

Mobile

Vendor Capability Ratings

Average 82

Vendor Support

Business Value Created

Ease of Implementation

Breadth of Features

Availability and Quality of Training

Ease of IT Administration

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Customization

Product Strategy and Rate of Improvement

Daylite Reviews

Michael G.

Role: C-Level
Industry: Construction
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2022

Fantastic features, lousy workflow

Likeliness to Recommend

4 /10

What differentiates Daylite from other similar products?

It’s one of the only Mac-based CRM products available, and as such they rest on their laurels and the developmental roadmap is completely stagnant. It’s missing so many essential features like natural language composition for new events/appointments, (eg. "Lunch with Harry G. at The Diner on Tuesday”).

What is your favorite aspect of this product?

The Opportunities and Projects modules are actually a great idea, but their integration with the rest of the objects in the database is an appalling oversight.

What do you dislike most about this product?

The fact that I can’t ‘Create New Opportunity from Meeting’ and have it pass all the linked items from the meeting to populate the data in the Opportunity is still vexing. It takes FAR TOO MANY clicks to create new objects; the Appointment creation interface is not organized logically, and input fields are scattered about in no sensible or meaningful way. It requires a dedicated LOCAL (ie: in your office or home) computer to manage syncing the data across devices, so it’s not really a truly cloud-based app. The mobile interface is not useful, and the desktop interface is stale & firmly rooted in the late 90’s.

What recommendations would you give to someone considering this product?

In a word: Don’t. There’s far better options available, although nothing is perfect. Marketcircle’s pace of development and upkeep is glacial at best. I’ve been using Daylite since 2013, and I’m pretty much done with it now. It just hasn’t kept pace with even the most basic calendar programs like BusyCal or Fantastical, or many other newcomers out there. I don’t believe they have the bench strength to keep up, much less compete, but then they don’t really have to compete since there aren’t any other Mac-dedicated CRM platforms (that I know of).

Pros

Trustworthy
Respectful
Acts with Integrity
Efficient Service

Cons

Inhibits Innovation
Slower Product Innovation
Less Productive

Stephan H.

Role: C-Level
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Jun 2022

Essential tool for us

Likeliness to Recommend

10 /10

What differentiates Daylite from other similar products?

Integrated solution within the MAC OS ecosystem; Integrated project management tools related to business leads and implementation of simple service deliveries.

What is your favorite aspect of this product?

Having the full database mirrored, so that working offline or in places of poor connectivity remains possible with the full range of features

What do you dislike most about this product?

Lack of native invoicing solution

What recommendations would you give to someone considering this product?

Consider your working base structure: If you have external partners needing to contribute to the CRM, then you are a) limited by the MAC OS platform and the fat-client installation (there is a web-based access currently being developed by iOSExpert - however, that is still very basic and requires still a full license for such partners)

Pros

Performance Enhancing
Unique Features
Efficient Service
Saves Time

Cons

Charges for Enhancements

Håkon L.

Role: C-Level
Industry: Entertainment
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2022

10 years use, grown with our company - great

Likeliness to Recommend

10 /10

What differentiates Daylite from other similar products?

Easy to use, great price, mobile-first, Mac-based, and possible to make reporting and custom templating for own use without costing a fortune. We use it for all CRM and planning for our operational teams. Great sales tool that brings it from sales to operation and delivery. Daylite has grown with our company for the last 10 years.

What is your favorite aspect of this product?

Easy to onboard people to use it.

What do you dislike most about this product?

Can push to google etc, but should also be able to get push from google

What recommendations would you give to someone considering this product?

Best way is to test it

Pros

Helps Innovate
Reliable
Enables Productivity
Trustworthy

Daylite

What is Daylite?

Company Details

Book a Free Demo Today!

Awards & Recognition

Daylite Ratings

89 Likeliness to Recommend

97 Plan to Renew

82 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+83 Net Emotional Footprint

How much do users love Daylite?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Lead Management Track and optimize prospective customers through lead generation, customer inquiry and capture, filtering, grading distribution, and contact/lead nurturing.

Account and Contact Management Customizable records with customer demographic information, account history, and billing information.

Customer Service Management Includes case and ticket management, automatic escalation rules, advanced resolution tools, multi-channel integration, and in-band response capabilities.

Collaboration Includes ability to view, share and direct work between co-workers in real or near real-time.

Sales Management Lead gen, pipeline management, team & geography-based assignment. Compensation & contract management. Ability to pull customer data from the social cloud.

Activity and Workflow Management Text or code-based and visual workflow designers.

Telephony and Call Center Management Computer-telephony integration for bringing call info into the CRM suite. Advanced call recording, scripting, queuing, and Interactive Voice Response (IVR).

Marketing Management Multi-channel campaign management and analytics, budget tracking, click-to-lead capabilities, and social property management, keyword mining, and analytics.

Analytics and Reporting Includes historical & real-time dashboard visualizations, detailed & summary reporting and easy data extraction for data analysis.

Quote Contract and Proposal Includes web portals, quoting capabilities, order tracking and fulfillment, and rapid deployment templates for e-commerce sites.

Mobile Ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Daylite Reviews

Michael G.

Fantastic features, lousy workflow

Likeliness to Recommend

Pros

Cons

Stephan H.

Essential tool for us

Likeliness to Recommend

Pros

Cons

Håkon L.

10 years use, grown with our company - great

Likeliness to Recommend

Pros

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Feature Ratings

Lead Management

Account and Contact Management

Customer Service Management

Collaboration

Sales Management

Activity and Workflow Management

Telephony and Call Center Management

Marketing Management

Analytics and Reporting

Quote Contract and Proposal

Mobile

Vendor Capability Ratings

Vendor Support

Business Value Created

Ease of Implementation

Breadth of Features

Availability and Quality of Training

Ease of IT Administration

Quality of Features

Usability and Intuitiveness

Ease of Data Integration

Ease of Customization

Product Strategy and Rate of Improvement