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AWeber Logo
Aweber

AWeber

8.8 / 10
Category
AWeber
8.8 / 10

What is AWeber?

AWeber develops and runs an opt-in email marketing service used by over 120,000+ small businesses, bloggers and entrepreneurs around the globe. Our web-based tools help businesses grow by staying in touch with customers and prospects through email.

Company Details


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Awards & Recognition

AWeber won the following awards in the Email Marketing category

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AWeber Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on AWeber.

89 Likeliness to Recommend

98 Plan to Renew

82 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love AWeber?

2% Negative
5% Neutral
93% Positive

Pros

  • Generous Negotitation
  • Over Delivered
  • Transparent
  • Friendly Negotiation

Feature Ratings

Average 83

Text Messaging

92

Surveys and Polling

88

Email Delivery

87

Auto-Responders

86

Segmentation

85

Campaign Management

85

Sales Intelligence & Conversion Rates

83

SPAM Compliance

82

Mobile Optimized

82

Basic Reporting and Analytics

81

Email Templates

80

Vendor Capability Ratings

Average 83

Ease of Implementation

100

Availability and Quality of Training

96

Quality of Features

96

Vendor Support

96

Ease of Customization

95

Ease of Data Integration

94

Ease of IT Administration

94

Product Strategy and Rate of Improvement

94

Breadth of Features

91

Usability and Intuitiveness

91

Business Value Created

88

AWeber Reviews

  • Role: Sales Marketing
  • Industry: Retail
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Feb 2024

Excellent and exceptional tool for email marketing

Likeliness to Recommend

9 / 10

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Trustworthy

Carolyn F W.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Aweber is my first choice as a marketing tool

Likeliness to Recommend

8 / 10

What differentiates AWeber from other similar products?

What I enjoy most is that it comes with a responsive email design that looks fantastic on all types of devices, which is perfect for developing an email marketing campaign. Improving communication is a piece of cake when used in conjunction with webinars. To get the most out of your email marketing campaigns, have an A/B testing option.

What is your favorite aspect of this product?

I can use webinars as a marketing tool and it interacts well with webinar platforms, so I can communicate with viewers and clients with ease. Securely stores subscriber information and provides an email list. You can tailor your email marketing campaigns to the needs of each product with the help of its flexible email template.

What do you dislike most about this product?

Some colleagues have complained that compared to other email marketing platforms, AWeber's interface is confusing and outdated. A more contemporary and simplified user interface is something they have requested.

What recommendations would you give to someone considering this product?

My initial experience with email marketing was with Aweber. Email marketing campaigns, such as newsletters, can use this feature. It was once among the best options, with fair email delivery rates. It also includes useful tools to make customer emails more unique.

Pros

  • Unique Features
  • Saves Time
  • Security Protects
  • Continually Improving Product

Kristina A.

  • Role: Sales Marketing
  • Industry: Media
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

AWeber is our tool for email marketing campaigns

Likeliness to Recommend

8 / 10

What differentiates AWeber from other similar products?

My email open and click-through rates went up thanks to Aweber, and my sales went up even further. You can easily make emails that seem professional with the platform's variety of templates.

What is your favorite aspect of this product?

The simplicity of Aweber's interface is one of my favorite features. Launching your email campaigns couldn't be easier, even for those without a technical background. On top of that, the support staff is second to none. Whenever you need assistance, they are there to provide it.

What do you dislike most about this product?

For some, the lack of a free plan is a dealbreaker when it comes to Aweber. Improvements to the reporting features are also possible. You won't find visually appealing reports like this on other email marketing systems, but the information is there.

What recommendations would you give to someone considering this product?

Simplified email marketing is where Aweber really shines. A leading option for company expansion, thanks to its intuitive design, automation features, and comprehensive analytics. Features that assist me in producing more leads are of the utmost importance to me, as are email automation and deliverability. Beyond that, I appreciate their minimalist user interface.

Pros

  • Helps Innovate
  • Enables Productivity
  • Effective Service
  • Reliable

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