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Attentive Mobile Inc

Attentive

Composite Score

8.4 /10

CX Score

8.6 /10

27 Reviews Write a Review

Claim Software

What is Attentive?

Attentive is a personalized text messaging platform built for innovative e-commerce brands. Attentive is a comprehensive text message marketing solution, driving 18.5% of total online revenue for businesses by creating thoughtful SMS experiences. Using real-time behavioral data, Attentive automatically sends engaging text messages to each subscriber at every step of the customer lifecycle.

Company Details

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Awards & Recognition

Attentive won the following awards in the SMS Marketing category

Filter By

Service Experience
Conflict Resolution

2025

7 Top Rated Capabilities

5 Top Rated Features

2025

2024 Emotional Footprint Champion

2024

Conflict Resolution

2024

2024 Data Quadrant Champion

2024

5 Top Rated Capabilities

5 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

Service Experience
Contract Negotiation
Conflict Resolution

2023

2023 Data Quadrant Champion

2023

8 Top Rated Capabilities

5 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Strategy and Innovation
Service Experience
Product Impact
Contract Negotiation
Conflict Resolution

2022

Attentive Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Attentive.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

95 Likeliness to Recommend

100 Plan to Renew

88 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+96 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Attentive?

0% Negative

0% Neutral

100% Positive

Pros

Helps Innovate
Reliable
Efficient Service
Effective Service

Feature Ratings

Average 86

Scheduled Messaging

Text Messaging

Surveys Feedback

Marketing Analytics

Application Integration

Mobile Marketing Management

Communication Archive

Opt-in

Loyalty Promotions Management

Social Media Marketing Management

Mobile Payments

Vendor Capability Ratings

Average 85

Vendor Support

Ease of Implementation

Business Value Created

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of IT Administration

Breadth of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Customization

Attentive Reviews

Casey M.

Role: Sales Marketing
Industry: Retail
Involvement: Initial Implementation

Validated Review

Verified Reviewer

Submitted Aug 2022

Sleek, easy to use, and WONDERFUL to their clients

Likeliness to Recommend

9 /10

What differentiates Attentive from other similar products?

They offer numerous opportunities to engage with the business and learn new ways to optimize your use of their tool - with webinars, trainings and guest speakers from experts across multiple industries. They are also wonderful to their clients and provide number of incentives and make your business feel valued. Feedback from clients is heard and taken into consideration.

What is your favorite aspect of this product?

Attention paid to clients and numerous virtual learning and networking opportunities.

What do you dislike most about this product?

It's a bit pricey

What recommendations would you give to someone considering this product?

Give it a shot!

Pros

Helps Innovate
Continually Improving Product
Inspires Innovation
Caring

Denise S.

Role: Sales Marketing
Industry: Retail
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2022

A market leader for a reason, easy to achieve +ROI

Likeliness to Recommend

9 /10

What differentiates Attentive from other similar products?

Their white glove service. They will step in to help with outside the box or even basic projects and they are always friendly/ available..

What is your favorite aspect of this product?

Ease of use and start-up. You can start sending messages and generating revenue in what feels like days.

What do you dislike most about this product?

Nothing about the product but at times the reps seem to push toward ideas that require more messages being sent even when I didn't feel the opportunity was right for the business (pushing certain holidays, adding additional flow touchpoints, etc.)

What recommendations would you give to someone considering this product?

Give it a try! They may even offer a free trial.

Pros

Unique Features
Effective Service
Caring
Respectful

Timothy H.

Role: Sales Marketing
Industry: Food and Beverage
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Aug 2022

Excellent features, team and update cycle

Likeliness to Recommend

8 /10

What differentiates Attentive from other similar products?

Primarily I would say that Attentive's main differentiation is the quality of their CSM team, their ability to help manage conversational commerce and the speed at which they're able to put out updates that stay ahead of the competition.

What is your favorite aspect of this product?

The simplicity and white glove service.

What do you dislike most about this product?

My main issue is the inability to back up our data with our own services. I'm not particularly confident that we would be able to move our subscribers to a new service if we were to have an interest in moving services.

What recommendations would you give to someone considering this product?

I would recommend most people looking to start an SMS program look into services that allow easier porting of subscribers out for initially starting their program (Klaviyo is a good option). Once the SMS program has grown to a mid to large sized revenue generator, at that point I would look at switching to Attentive as their white glove service can help get more value from a mid sized or larger list.

Pros

Reliable
Enables Productivity
Effective Service
Caring

Cons

Leverages Incumbent Status

Attentive

What is Attentive?

Company Details

Need Assistance?

Awards & Recognition

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

Attentive Ratings

95 Likeliness to Recommend

100 Plan to Renew

88 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+96 Net Emotional Footprint

How much do users love Attentive?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Scheduled Messaging Scheduling of one-time, multiple, or repeated messaging.

Text Messaging The capability to send messages by SMS in addition to email.

Surveys Feedback Enables surveys/feedback forms to be sent to customers​

Marketing Analytics Predictive analytics, machine learning, data ingestion and visualization; data segmentation; assign attributes to unstructured data; work from segmented data.

Application Integration Includes functional and data integration with common applications such as CRM, CSM, ERP, email, etc.

Mobile Marketing Management Includes ability to manage SMS, mobile application marketing, and push notifications on a variety of end user devices.

Communication Archive Includes complete conversation or thread archiving capabilities for historical reporting, investigation, audit, and compliance purposes.

Opt-in Provides an opt-in option for potential subscribers.

Loyalty Promotions Management The solution has a comprehensive loyalty module that also supports both fixed and real-time promotions, impacting pricing or product availability

Social Media Marketing Management Ability to push content and pull leads from popular social media networks and manage social properties; aggregate and analyze social data for trend reporting.

Mobile Payments The ability to process mobile payments from a mobile wallet or other mobile phone payment app

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Attentive Reviews

Casey M.

Sleek, easy to use, and WONDERFUL to their clients

Likeliness to Recommend

Pros

Denise S.

A market leader for a reason, easy to achieve +ROI

Likeliness to Recommend

Pros

Timothy H.

Excellent features, team and update cycle

Likeliness to Recommend

Pros

Cons

Most Popular Attentive Comparisons

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Brevo

ProTexting

Aloware

Birdeye

1
Since last award

Feature Ratings

Scheduled Messaging

Text Messaging

Surveys Feedback

Marketing Analytics

Application Integration

Mobile Marketing Management

Communication Archive

Opt-in

Loyalty Promotions Management

Social Media Marketing Management

Mobile Payments

Vendor Capability Ratings

Vendor Support

Ease of Implementation

Business Value Created

Quality of Features

Usability and Intuitiveness

Availability and Quality of Training

Ease of IT Administration

Breadth of Features

Ease of Data Integration

Product Strategy and Rate of Improvement

Ease of Customization