Amplitude Analytics Logo
Amplitude Analytics Logo
Amplitude

Amplitude Analytics

Composite Score
8.2 /10
CX Score
8.5 /10
Amplitude Analytics
8.2 /10

What is Amplitude Analytics?

Amplitude Analytics gives you intelligent insight into customer behaviour and enables your teams to instantly answer both simple and complex questions - from measuring baseline metrics to understanding, exploring, learning and predicting what will happen next. Amplitude unites all your data with behavioral analytics and AI automation for an easier way to build your best product.

Company Details


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Awards & Recognition

Amplitude Analytics won the following awards in the Website Analytics category

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Amplitude Analytics Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Amplitude Analytics.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

96 Plan to Renew

1
Since last award

90 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+91 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Amplitude Analytics?

0% Negative
3% Neutral
97% Positive

Pros

  • Reliable
  • Enables Productivity
  • Transparent
  • Friendly Negotiation

Feature Ratings

Average 86

Data Visualization

89

Paid Search Integration

89

API Framework

87

Audience Segmentation

86

Customer Value Analysis

86

Audience Demographics

86

Conversion Analysis

85

Customer Journey Modelling

85

Search Engine Optimization

85

Device and Browser Analytics

83

Social Media Analytics

81

Vendor Capability Ratings

Average 84

Breadth of Features

89

Quality of Features

88

Business Value Created

88

Product Strategy and Rate of Improvement

87

Ease of Implementation

85

Usability and Intuitiveness

84

Availability and Quality of Training

83

Vendor Support

83

Ease of IT Administration

82

Ease of Data Integration

80

Ease of Customization

78

Amplitude Analytics Reviews

Yesika P.

  • Role: Sales Marketing
  • Industry: Telecommunications
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2025

The Breakthrough Technology in Data Analysis

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

Amplitude is different from most other tools because it prioritizes looking at events. When every interaction is monitored, you can clearly follow the customer journey. As a result, you will see which aspects of your product people love the most and which you should focus on improving.

What is your favorite aspect of this product?

One of my favorites is the ability to build visual reports and dashboards anytime I need them. They are pleasing on the eye and, more importantly, provide insightful information as soon as you read them. As a result, my team does not have to spend as much time analyzing data for their decisions.

What do you dislike most about this product?

Even so, there are still some issues to deal with. Some aspects of data analytics can be very challenging, especially for those just beginning. You may find some of the tools difficult at the start, but as you learn to use them, they become simple.

What recommendations would you give to someone considering this product?

Despite experiencing a few small glitches, Amplitude Analytics is still an excellent choice. Because of the accurate and useful information it provides, how it cares about customers and the quick results it generates, any company interested in understanding users can rely on it. Shortly speaking, Amplitude can offer a significant boost for your data analysis work.

Pros

  • Helps Innovate
  • Performance Enhancing
  • Unique Features
  • Efficient Service

Elvis R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Ideal for improving data analytics

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

Unlike others, this software focuses on identifying behavioral patterns, optimizing user experience and making data-driven decisions. it also differentiates itself through its robust event tracking capabilities, intuitive user interface and robust set of predictive analytics. These features allow us to better understand our users' behavior, identify areas for improvement in our platform and predict future trends.

What is your favorite aspect of this product?

I like it for addressing business issues related to data analytics and tracking user behavior on our online platform. It is especially useful when we want to perform A/B testing to improve user experience, when we need to identify bottlenecks in our conversion funnel and when we want to analyze the impact of new features on user engagement.

What do you dislike most about this product?

Integration with other data analysis systems can be a challenge in certain cases.

What recommendations would you give to someone considering this product?

I recommend Amplitude because it is a powerful tool to leverage data analytics in our organization. Although it has some minor drawbacks, its unique features, ease of use and positive impact on our business objectives make it a valuable tool for our data analytics team.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Julia Maria M.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2024

Make the most of Amplitude analytics

Likeliness to Recommend

9 /10

What differentiates Amplitude Analytics from other similar products?

The key advantages of Amplitude Analytics over other similar programs include the simplicity of the interface, the set of tools for data visualization, and the rich abilities in the segmentation field.

What is your favorite aspect of this product?

Personally, I feel that Amplitude Analytics has been the best tool for it, as it allows me to monitor all the traffic and user interactions on my website. I also get basic analytics on a simple and convenient split screen, which shows me the acquisition sources, user demographics, engagement, and conversion rates, which helps me make better decisions and improve my marketing.

What do you dislike most about this product?

The overall usability of the platform is rather sound, although I have observed that there are some drawbacks concerning the application customization opportunities.

What recommendations would you give to someone considering this product?

The use of Amplitude Analytics has been described as quite positive. In my opinion, here are some of the benefits of implementing Amplitude Analytics to monitor website traffic sources and analyze user demographics for specific advertisements.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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