Alteryx Customer Reviews 2026 | Data Preparation for Analytics

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Alteryx

Composite Score

8.8 /10

CX Score

9.0 /10

116 Reviews Write a Review

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What is Alteryx?

Alteryx provides a single workflow for data blending, analytics, and reporting. This workflow allows the seamless blending of internal, third party and cloud-based data, and simple analysis using 60+ prebuilt tools for spatial and predictive analytics. With Alteryx Machine Learning’s automated insight generation, you’ll quickly uncover hidden signals and key relationships in your data.

Company Details

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Awards & Recognition

Alteryx won the following awards in the Data Preparation for Analytics category

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2025 Emotional Footprint Champion

Latest Award, 2025

2025 Data Quadrant Champion

2025

3 Top Rated Capabilities

8 Top Rated Features

2025

2024 Emotional Footprint Champion

2024

2024 Data Quadrant Champion

2024

4 Top Rated Capabilities

8 Top Rated Features

2024

2023 Emotional Footprint Champion

2023

2 Top Rated Capabilities

6 Top Rated Features

2023

Alteryx Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Alteryx.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

97 Plan to Renew

1
Since last award

78 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Alteryx?

3% Negative

2% Neutral

95% Positive

Pros

Performance Enhancing
Reliable
Respectful
Trustworthy

Feature Ratings

Average 84

Message Model

Lineage & Basic Auditing

Record Deduplication

Data Cleansing

Data Connectors and Data Mashup

Data Security & Masking

Data Labeling

Data Profiling

Data Pre-Processing

Data Integration

Data Enrichment

Vendor Capability Ratings

Average 81

Business Value Created

Quality of Features

Ease of Implementation

Availability and Quality of Training

Ease of Data Integration

Usability and Intuitiveness

Breadth of Features

Ease of IT Administration

Ease of Customization

Product Strategy and Rate of Improvement

Vendor Support

Also Featured in...

Data Quality

Score 8.0

View Alteryx in this category (opens in a new tab)

Metadata Management

Score 7.8

View Alteryx in this category (opens in a new tab)

Machine Learning Platforms

Score 7.8

View Alteryx in this category (opens in a new tab)

Alteryx Reviews

Akos K.

Role: Consultant
Industry: Media
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2021

Great features, great tool for analytics

Likeliness to Recommend

8 /10

What differentiates Alteryx from other similar products?

The way the end user can interact with the data in it is so intuitive, that other tools could not offer so far.

What is your favorite aspect of this product?

I like how feature rich the tool is and how easy to learn it.

What do you dislike most about this product?

It would be the performance considerations. I found the product to struggle with bigger data somtimes.

What recommendations would you give to someone considering this product?

I'd say give it a go, and try it out as it is a great product, but you have to see if it is a fit for you.

Pros

Helps Innovate
Reliable
Enables Productivity
Saves Time

Mohamad A.

Role: Operations
Industry: Insurance
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Sep 2021

Amazing data analytics tool, easy to use.

Likeliness to Recommend

10 /10

What differentiates Alteryx from other similar products?

Quality of the product Support from Alteryx team

What is your favorite aspect of this product?

The speed of handling big data The ease of solving all data issues

What do you dislike most about this product?

The pricing structure

What recommendations would you give to someone considering this product?

The tool is amazing and user friendly for automations and advanced analytics. Start with designer license and then move to server version.

Pros

Helps Innovate
Reliable
Performance Enhancing
Enables Productivity

Jayden R.

Role: Industry Specific Role
Industry: Engineering
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Jun 2021

Make a good job.

Likeliness to Recommend

8 /10

What differentiates Alteryx from other similar products?

It can be easily adapted to the needs of the job.

What is your favorite aspect of this product?

The automation of processes for deliveries as other functions, helps us save money.

What do you dislike most about this product?

His execution of programs promotes better performance in our employees, it is very satisfactory.

What recommendations would you give to someone considering this product?

There are better results using Alteryx.

Pros

Respectful
Client Friendly Policies
Client's Interest First
Helps Innovate

Alteryx

What is Alteryx?

Company Details

Need Assistance?

Awards & Recognition

2025 Emotional Footprint Champion

2025 Data Quadrant Champion

2024 Emotional Footprint Champion

2024 Data Quadrant Champion

2023 Emotional Footprint Champion

Alteryx Ratings

85 Likeliness to Recommend

1 Since last award

97 Plan to Renew

1 Since last award

78 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+92 Net Emotional Footprint

How much do users love Alteryx?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Message Model Defines the schema and structure of event or API data messages, enabling validation, parsing, and transformation of streaming data for analytics.

Lineage & Basic Auditing Tracks transformation steps, column dependencies, and change history to ensure data transparency, traceability, and reproducibility in analytics workflows.

Record Deduplication Identity resolution is the process of linking various records and is the main engine for record deduplication, which can enable some aspects of data cleansing.

Data Cleansing Includes data auditing, workflow specification, post-processing, and controlling, such as address standardization and the correction of known invalid values.

Data Connectors and Data Mashup Connect to, merge and clean data from multiple diverse data sources.

Data Security & Masking Includes ability to hide sensitive data by masking with special characters or anonymous information.

Data Labeling Ability to annotate/label data to create a training data set.

Data Profiling Includes statistical analysis of data values to evaluate the frequency, distribution and completeness of data.

Data Pre-Processing Ability to wrangle or pre-process data to ready it for model training.

Data Integration Includes integration of data from multiple sources, merging systems, transforming data and capture data to form a unified view of a company's data assets

Data Enrichment Includes the enhancement of the value of internally held data by appending related attributes from external sources.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Data Quality

Metadata Management

Machine Learning Platforms

Alteryx Reviews

Akos K.

Great features, great tool for analytics

Likeliness to Recommend

Pros

Mohamad A.

Amazing data analytics tool, easy to use.

Likeliness to Recommend

Pros

Jayden R.

Make a good job.

Likeliness to Recommend

Pros

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Feature Ratings

Message Model

Lineage & Basic Auditing

Record Deduplication

Data Cleansing

Data Connectors and Data Mashup

Data Security & Masking

Data Labeling

Data Profiling

Data Pre-Processing

Data Integration

Data Enrichment

Vendor Capability Ratings

Business Value Created

Quality of Features

Ease of Implementation

Availability and Quality of Training

Ease of Data Integration

Usability and Intuitiveness

Breadth of Features

Ease of IT Administration

Ease of Customization

Product Strategy and Rate of Improvement

Vendor Support