Press Release

June 11, 2020

SoftwareReviews names Alert Logic Vulnerability Scanning & Assessment, Rapid7 insightVM, and Kenna Security Platform among Vulnerability Management Emotional Footprint Award Winners.

Vulnerability Management Software Users Feel They Can Rely on Vendors, Shows SoftwareReviews Emotional Footprint Report 
InsightVM, Kenna Security, and Alert Logic named champions in 2020 Emotional Footprint Awards. 
TORONTO, Jun. 11, 2020 – SoftwareReviews announces its 2020 Vulnerability Management Emotional Footprint Award winners, as determined by software users, who feel that five software vendors have provided them with exceptional customer experiences. According to users’ answers to questions focused on satisfaction, which have been crafted by seasoned IT industry analysts at Info-Tech Research Group, the vendor champions are: 
·         InsightVM 
·         Kenna Security 
·         Alert Logic 
The Emotional Footprint Awards are showcased in a report of software reviews focused on vendor relationships with software users from the customer’s point of view. Key takeaways from vulnerability management software users: Vendors will do well with customers if they demonstrate reliability and enable productivity, while paying attention to over-promising. 
InsightVM, with the highest customer experience (CX) score of 8.7/10, won first-place status with users as a result of consistently high scores across the board, and did particularly well with being inspiring to users. Kenna Security, with a CX score of 8.6/10, delighted customers with perfect scores in many areas, including demonstrating transparency. Alert Logic, with a CX score of 8.5/10, also delighted customers with perfect scores in many areas, including trustworthiness. 

About the Emotional Footprint Diamond and Emotional Footprint Awards
The Emotional Footprint Diamond illustrates the customer experience with software vendors, showing a complex relationship spanning procurement, implementation, service and support. The Net Emotional Footprint of a vendor is a result of aggregated emotional response ratings in the areas of service, negotiation, product impact, conflict resolution, and strategy and innovation, creating a powerful indicator of overall user feeling toward the vendor and its product from the software users’ point of view. The data published in the Emotional Footprint Diamond is collected from real end users through authentic software review surveys and meticulously verified for veracity. The survey uses standard net promoter scoring (positive percentage minus negative percentage) to arrive at the Net Emotional Footprint score. These skillfully crafted survey questions are informed by two decades of IT research and advisory. 

Vendors with top user scores receive the Emotional Footprint Award. The Emotional Footprint Awards, an initiative proudly founded in 100% user-review data, is free of traditional components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise. 
About SoftwareReviews 
SoftwareReviews is a division of Info-Tech Research Group, a world-class IT research and analyst firm established in 1997. Backed by two decades of IT research and advisory experience, SoftwareReviews is a leading source of expertise and insight into the enterprise software landscape and client-vendor relationships. 

By collecting data from real IT and business professionals, the SoftwareReviews methodology produces the most detailed and authentic insights into the experience of evaluating and purchasing enterprise software. 

For more information, please contact: 
Leanne O’Brien 
Director, Communications & PR 
1-888-670-8889 ext. 3409