SpyFu Logo
SpyFu Logo
SpyFu

SpyFu

7.2 /10
Category
SpyFu
7.2 /10

What is SpyFu?

SpyFu helps you spy on your competitors use their search marketing secret formula to improve your own business. Deep research or quick glimpses at their ad habits show you what works and what to avoid when you're connecting with your target audience.

Company Details


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Awards & Recognition

SpyFu won the following awards in the Search Engine Optimization category

SpyFu Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on SpyFu.

79 Likeliness to Recommend

85 Plan to Renew

1
Since last award

78 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

+80 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love SpyFu?

5% Negative
17% Neutral
78% Positive

Pros

  • Saves Time
  • Respectful
  • Trustworthy
  • Altruistic

Feature Ratings

Average 82

Competition Analysis

86

Keyword Research

86

Auditing

83

Analytics and Reporting

81

Rank Tracking

78

Content Optimization

78

Local SEO

74

On-Page Tracker/Optimization

73

Alerts

73

Backlink Tools

66

Vendor Capability Ratings

Average 77

Usability and Intuitiveness

81

Ease of Implementation

80

Quality of Features

80

Business Value Created

79

Ease of IT Administration

79

Vendor Support

78

Breadth of Features

76

Ease of Customization

76

Availability and Quality of Training

75

Product Strategy and Rate of Improvement

69

Ease of Data Integration

69

SpyFu Reviews

Gaurav C.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jun 2024

Save time to find the keywords for websites

Likeliness to Recommend

8 /10

What differentiates SpyFu from other similar products?

This takes less time to find the keywords as compare to other SEO tools and check the ranking of my keywords.

What is your favorite aspect of this product?

Show the relevant keywords data as per my expectations, and I need to check where the competitors are getting rank, shows me that data as well.

What do you dislike most about this product?

Nothing, its working fine.

What recommendations would you give to someone considering this product?

If anyone doing SEO of many websites, this will save your time in terms of competitor analysis, checking keyword ranking, and competitor backlink analysis.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Efficient Service
  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted Oct 2023

Awesome competitor tracking tool

Likeliness to Recommend

10 /10

Pros

  • Helps Innovate
  • Reliable
  • Unique Features
  • Inspires Innovation

Jen Breeding C.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

SpyFu is THE tool for keyword research!

Likeliness to Recommend

5 /10

What differentiates SpyFu from other similar products?

Keyword research options

What is your favorite aspect of this product?

It’s keyword data

What do you dislike most about this product?

Limited features

What recommendations would you give to someone considering this product?

It’s a perfect tool for a content writer. Or as an add-on to the SEO pro’s toolbox.

Pros

  • Performance Enhancing
  • Enables Productivity
  • Trustworthy
  • Unique Features

Cons

  • Inhibits Innovation
  • Less Inspiring

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