What is Google Analytics?
Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.
Company Details
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Get AssistanceGoogle Analytics Ratings
Real user data aggregated to summarize the product performance and customer experience.
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90 Likeliness to Recommend
98 Plan to Renew
91 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+91 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Google Analytics?
Pros
- Performance Enhancing
- Helps Innovate
- Reliable
- Enables Productivity
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Device and Browser Analytics
Audience Segmentation
Audience Demographics
Paid Search Integration
Conversion Analysis
Data Visualization
Search Engine Optimization
Customer Value Analysis
Customer Journey Modelling
Social Media Analytics
API Framework
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Usability and Intuitiveness
Availability and Quality of Training
Vendor Support
Also Featured in...
Google Analytics Reviews
Berkay A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted May 2024
Inside Sales Rep
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Comprehensive features
What is your favorite aspect of this product?
customization and reporting
What do you dislike most about this product?
Conversion tracking implementations and updates are too complicated to be followed
What recommendations would you give to someone considering this product?
Make sure to understand what kind of technical integrations you are going to need
Pros
- Helps Innovate
- Performance Enhancing
- Respectful
- Fair
Guilherme K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Vendor Selection and Purchasing
Submitted May 2024
Good and smart features
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Google Analytics: integrates with Google services, offers free robust features, ensures data accuracy, customization, real-time reporting, advanced e-commerce tracking.
What is your favorite aspect of this product?
Integrations
What do you dislike most about this product?
Initial complexity
What recommendations would you give to someone considering this product?
Learn to use with a teacher
Pros
- Saves Time
- Generous Negotitation
- Security Protects
- Helps Innovate
Seethalakshmi M.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted May 2024
"The great tool to find the users insights data"
Likeliness to Recommend
What differentiates Google Analytics from other similar products?
Google analytics provides about clear website performance and user information for website improvement compared to other tools.
What is your favorite aspect of this product?
My favorite aspects is tracking the goals, website conversion, audience report, campaign measurement.
What do you dislike most about this product?
Difficulty in recreating reports.
What recommendations would you give to someone considering this product?
Use this product for audience data when creating custom visitor segments, Utilize annotations to mark significant site changes and external events impacting site KPIs
Pros
- Helps Innovate
- Continually Improving Product
- Effective Service
- Caring