What is Ahrefs?
Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate community & support.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceAhrefs Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Ahrefs.
87 Likeliness to Recommend
84 Plan to Renew
81 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
+81 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Ahrefs?
Pros
- Performance Enhancing
- Reliable
- Enables Productivity
- Efficient Service
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Keyword Research
Competition Analysis
Backlink Tools
Analytics and Reporting
Change Tracking
Holistic Visibility Tracking
On-Page Tracker/Optimization
Rank Tracking
Auditing
Alerts
Content Optimization
Vendor Capability Ratings
Quality of Features
Business Value Created
Ease of Implementation
Breadth of Features
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of IT Administration
Availability and Quality of Training
Ease of Data Integration
Ease of Customization
Vendor Support
Ahrefs Reviews
Maria K.
- Role: C-Level
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2024
SEO Gold with Backlink Mastery
Likeliness to Recommend
What differentiates Ahrefs from other similar products?
Ahrefs stands out in the crowded SEO tool market with its extensive backlink analysis. Uncovering the secrets of your online presence that other tools might miss.
What is your favorite aspect of this product?
The detailed insights into website health, coupled with actionable recommendations, make it an indispensable tool for optimizing your online presence.
What do you dislike most about this product?
Ahrefs offers a treasure trove of data, but diving into it might be overwhelming.
What recommendations would you give to someone considering this product?
Speaking from an experienced user’s point of view, first, understand your SEO needs. If you're serious about improving your website's performance, Ahrefs is a powerful ally.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Dirk L.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Jan 2024
A good tool but too light to be your main tool
Likeliness to Recommend
What differentiates Ahrefs from other similar products?
Not much in terms of features honestly, but the information visualization is great when you're pulling custom reports or presentations together.
What is your favorite aspect of this product?
The Bing, Amazon and YouTube Keyword Tools are great. I've actually gotten a lot of use out of them..
What do you dislike most about this product?
For an at best second best product at the range of features level, ahrefs has an unusually high price point,
What recommendations would you give to someone considering this product?
Great to have if you can afford to pay for four or more SEO tools, but probably not the one of them you'll lean on.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
Cons
- Slower Product Innovation
- Commodity Features
- Wastes Time
Rehnuma K.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Dec 2023
Must use product for marketing professionals!
Likeliness to Recommend
What differentiates Ahrefs from other similar products?
Ahref's competitor analysis and keyword research features are unique. Like, if I talk about competitor analysis, the ease of visibility in project's progess, current status, suggestions for improvement, etc are extremely useful. For keyword search, just by adding a relevant word, I get a list of high-weightage keywords, which I use in my articles to rank better. Rest of the feature like content suggestions and optimization techniques are a plus. That's why I recommend ahrefs to marketers
What is your favorite aspect of this product?
Keyword research. Content's topic suggestions. Competitor analysis dashboard.
What do you dislike most about this product?
Nothing so far!
What recommendations would you give to someone considering this product?
To use ahrefs' benefits to the fullest, spend some time in learning about all its features.
Pros
- Enables Productivity
- Efficient Service
- Effective Service
- Saves Time