Sugar Market Logo
Sugar Market Logo
SugarCRM

Sugar Market

7.5 /10
Category
Sugar Market
7.5 /10

What is Sugar Market?

Sugar Market transforms how mid-sized marketing teams reach their audience and measure success throughout the buyer journey. Attract website visitors and understand how they interact with digital assets. Capture leads with conversion-driving landing pages, emails and forms built with intuitive, drag-and-drop builders. Qualify leads with robust nurture campaigns and sophisticated lead scoring models.

Company Details


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Awards & Recognition

Sugar Market won the following awards in the Marketing Automation - B2C category

Sugar Market Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sugar Market.

84 Likeliness to Recommend

92 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+87 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sugar Market?

4% Negative
4% Neutral
92% Positive

Pros

  • Enables Productivity
  • Respectful
  • Fair
  • Performance Enhancing

Feature Ratings

Average 83

Email Marketing Automation

85

Marketing Analytics

84

Social Media Marketing Management

83

Marketing Asset Management

83

Marketing Project Management

82

Customer Journey Modelling

80

Mobile Marketing Management

79

Multivariant Testing

79

Vendor Capability Ratings

Average 78

Ease of Implementation

83

Availability and Quality of Training

82

Ease of Customization

81

Vendor Support

80

Business Value Created

80

Ease of Data Integration

78

Quality of Features

78

Usability and Intuitiveness

78

Ease of IT Administration

77

Product Strategy and Rate of Improvement

74

Breadth of Features

74

Sugar Market Reviews

Jyothsna R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2023

Amazing product

Likeliness to Recommend

9 /10

What differentiates Sugar Market from other similar products?

Easy to use and sales console is provided in a very detailed way

What is your favorite aspect of this product?

Can Customize the fields

What do you dislike most about this product?

Email campaign is bit tough to use

What recommendations would you give to someone considering this product?

Can go if you have high marketing activites

Pros

  • Efficient Service
  • Respectful
  • Friendly Negotiation
  • Helps Innovate

Nelson F.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2023

More precise campaigns

Likeliness to Recommend

9 /10

What differentiates Sugar Market from other similar products?

It seems to me in professional terms that this is a good market management tool since the tool generally improves the efficiencies of the efforts because it creates more efficient surveys and oriented to the company and the type of system in which it works, it also can complete surveys in less time than others

What is your favorite aspect of this product?

It has many types of templates to create more attractive campaigns for clients, thanks to the results of surveys carried out from its platform, in general it covers all types of surveys and allows you to quickly follow the results, you can also follow us at digital events and many more functions that this tool provides as a service

What do you dislike most about this product?

I have no problems with this tool because it is quite functional and effective for marketing professionals

What recommendations would you give to someone considering this product?

Allows the creation and monitoring of all campaigns directly related to areas of marketing and analysis in general

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Margareth L.

  • Role: Consultant
  • Industry: Consulting
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2022

Facilitates CRM processes without problems

Likeliness to Recommend

9 /10

What differentiates Sugar Market from other similar products?

The tool itself is one of the strategies of marketing professionals that has been well valued in recent years because it allows from improving interactions with customers to quick synchronization with customers without major complications, it is the type of system that greatly benefits companies. Business

What is your favorite aspect of this product?

It allows the sales processes to be more strategic, it allows activities such as data collection or even interactions with customers to be more effective thanks to its automation system of its functions, the way in which work was done in these times is quite interesting. with advanced technology

What do you dislike most about this product?

I have not had problems with the way I usually work and synchronize with this tool, it is a good platform

What recommendations would you give to someone considering this product?

It has allowed the sales processes to be more efficient, from a digital point of view, there is also a lot of artificial intelligence in this tool

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity