In Partnership With SelectHub
What is Adobe Campaign?
See the whole customer journey on a single screen. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more.
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In Partnership With SelectHub
Adobe Campaign Ratings
Real user data aggregated to summarize the product performance and customer experience.
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88 Likeliness to Recommend
98 Plan to Renew
86 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Adobe Campaign?
Pros
- Trustworthy
- Inspires Innovation
- Reliable
- Appreciates Incumbent Status
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Text Messaging
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Dynamic Content
Email Templates
Content Authoring
A/B Testing
Surveys and Polling
Vendor Capability Ratings
Quality of Features
Business Value Created
Breadth of Features
Usability and Intuitiveness
Ease of IT Administration
Ease of Implementation
Ease of Data Integration
Vendor Support
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of Customization
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Adobe Campaign Reviews
Joseph B.
- Role: Information Technology
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Feb 2021
Fantastic marketing product
Likeliness to Recommend
What differentiates Adobe Campaign from other similar products?
This is great product in ensuring clients get information on time and updates on our products and services.
What is your favorite aspect of this product?
It sends advertising notifications to our customers giving us an opportunity to win more clients increasing our sales.
What do you dislike most about this product?
I have nothing to dislike from this great product since it has enabled us to achieve our objectives.
What recommendations would you give to someone considering this product?
This is excellent product that increases sales volume and profit gains boosting the growth of an organization.
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Eric W.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Development, Integration, and Administration
Submitted Feb 2021
Excellent marketing tool
Likeliness to Recommend
What differentiates Adobe Campaign from other similar products?
I have not used similar products as Adobe Campaign.
What is your favorite aspect of this product?
It has the capability to send emails to our clients containing our advertisements.
What do you dislike most about this product?
I have never experienced any challenge from the performance of this product.
What recommendations would you give to someone considering this product?
I highly recommend this great product in any organization for effective marketing of products and services.
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Unique Features
Please tell us why you think this review should be flagged.
Ethan A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2021
Efficient System for the Campaign Management.
Likeliness to Recommend
What differentiates Adobe Campaign from other similar products?
This software has the most accessible functions and simple to customize.
What is your favorite aspect of this product?
With Adobe Campaign, the user can smoothly manage multiple marketing campaigns.
What do you dislike most about this product?
No dislike, easy to implement and start using the solution.
What recommendations would you give to someone considering this product?
The software interface its more friendly and the functions are the most powerful which enable productive campaign management capabilities.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Please tell us why you think this review should be flagged.
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