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Adobe Campaign Logo
Adobe Systems

Adobe Campaign

8.5 /10
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In Partnership With SelectHub

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Adobe Campaign
8.5 /10

What is Adobe Campaign?

See the whole customer journey on a single screen. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more.

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Awards & Recognition

Adobe Campaign won the following awards in the Email Marketing category

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Adobe Campaign Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Adobe Campaign.

88 Likeliness to Recommend

98 Plan to Renew

86 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Adobe Campaign?

0% Negative
4% Neutral
96% Positive

Pros

  • Trustworthy
  • Inspires Innovation
  • Reliable
  • Appreciates Incumbent Status

Feature Ratings

Average 84

Email Delivery

90

Text Messaging

88

Campaign Management

87

Segmentation

86

Basic Reporting and Analytics

84

Auto-Responders

84

Dynamic Content

84

Email Templates

84

Content Authoring

83

A/B Testing

83

Surveys and Polling

82

Vendor Capability Ratings

Average 83

Quality of Features

88

Business Value Created

87

Breadth of Features

86

Usability and Intuitiveness

84

Ease of IT Administration

83

Ease of Implementation

82

Ease of Data Integration

82

Vendor Support

81

Product Strategy and Rate of Improvement

81

Availability and Quality of Training

80

Ease of Customization

77

Adobe Campaign Reviews

Joseph B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Feb 2021

Fantastic marketing product

Likeliness to Recommend

10 /10

What differentiates Adobe Campaign from other similar products?

This is great product in ensuring clients get information on time and updates on our products and services.

What is your favorite aspect of this product?

It sends advertising notifications to our customers giving us an opportunity to win more clients increasing our sales.

What do you dislike most about this product?

I have nothing to dislike from this great product since it has enabled us to achieve our objectives.

What recommendations would you give to someone considering this product?

This is excellent product that increases sales volume and profit gains boosting the growth of an organization.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features

Eric W.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Feb 2021

Excellent marketing tool

Likeliness to Recommend

10 /10

What differentiates Adobe Campaign from other similar products?

I have not used similar products as Adobe Campaign.

What is your favorite aspect of this product?

It has the capability to send emails to our clients containing our advertisements.

What do you dislike most about this product?

I have never experienced any challenge from the performance of this product.

What recommendations would you give to someone considering this product?

I highly recommend this great product in any organization for effective marketing of products and services.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Unique Features

Ethan A.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2021

Efficient System for the Campaign Management.

Likeliness to Recommend

9 /10

What differentiates Adobe Campaign from other similar products?

This software has the most accessible functions and simple to customize.

What is your favorite aspect of this product?

With Adobe Campaign, the user can smoothly manage multiple marketing campaigns.

What do you dislike most about this product?

No dislike, easy to implement and start using the solution.

What recommendations would you give to someone considering this product?

The software interface its more friendly and the functions are the most powerful which enable productive campaign management capabilities.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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