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Meltwater Logo
Meltwater Group

Meltwater

7.7 / 10
Category
Meltwater
7.7 / 10

What is Meltwater?

Gain an experienced partner who will introduce you to what’s ahead, not behind. We were the first to introduce digital media monitoring, and now we’re the first to apply AI-driven media intelligence.

Company Details


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Meltwater Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Meltwater.

79 Likeliness to Recommend

89 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+81 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Meltwater?

5% Negative
8% Neutral
87% Positive

Pros

  • Performance Enhancing
  • Fair
  • Acts with Integrity
  • Inspires Innovation

Feature Ratings

Average 80

Social Asset Management

85

Social Media Channel Integration Outbound

84

Social Moderation and Workflow Management

83

Social Response Management

83

Social Media Channel Integration Inbound

82

Dashboards and Visualization

80

Campaign Execution

78

Social Post Archival

78

Sentiment Analysis

78

Trend Analysis

76

Contextual Analysis

74

Vendor Capability Ratings

Average 79

Ease of Data Integration

86

Ease of IT Administration

84

Quality of Features

84

Availability and Quality of Training

82

Breadth of Features

82

Usability and Intuitiveness

81

Product Strategy and Rate of Improvement

80

Ease of Customization

79

Vendor Support

79

Ease of Implementation

78

Business Value Created

69

Meltwater Reviews

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Anonymous Reviewer

Submitted Dec 2023

Very useful and easy to use

Likeliness to Recommend

9 / 10

Pros

  • Helps Innovate
  • Enables Productivity
  • Trustworthy
  • Unique Features

Gabriel S.

  • Role: Sales Marketing
  • Industry: Healthcare
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Sep 2023

Not best, but great flexible price and features

Likeliness to Recommend

7 / 10

What differentiates Meltwater from other similar products?

The biggest thing for us was their ad-hoc audience reports that took follower data on key competitors and analyzed it via iBM Watson so provide in depth audience reports on online and offline habits, media affinities, etc. of our brand as well as competitors to improve our insights, strategy, as well as giving us a huge leg up on new business. Was a huge difference maker.

What is your favorite aspect of this product?

The custom audience reports were amazing. Also the sales team's willingness to find a solution and cost that worked with our finances while still meeting our needs was hugely appreciated.

What do you dislike most about this product?

Poor visualizations and lack of additional insight development and analysis on primary data points was frustrating

What recommendations would you give to someone considering this product?

Do your due diligence and research 3-4 vendors at least before you come to a decision. Don't be afraid to ask how they differentiate themselves as well as asking about discounts or their willingness to come down to meet your finances or at least to augment the package so you're not paying for what you're not going to use or don't need.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Trustworthy

Anil J.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Mar 2023

A Comprehensive Media Monitoring Platform

Likeliness to Recommend

10 / 10

What differentiates Meltwater from other similar products?

Meltwater is a powerful media monitoring and intelligence platform that provides businesses with the tools they need to stay on top of their online presence. With features such as social media monitoring, brand tracking, and media analysis, Meltwater offers a comprehensive suite of tools for businesses of all sizes. The platform is easy to use, and its intuitive interface makes it easy to get started. Additionally, Meltwater's customer support is top-notch, with knowledgeable representatives available to help users with any issues they may encounter.

What is your favorite aspect of this product?

Meltwater is an excellent media monitoring platform that offers a wide range of features to help businesses stay on top of their online presence. The platform's intuitive interface and easy-to-use tools make it accessible to users of all skill levels. Additionally, Meltwater's customer support is top-notch, providing users with the assistance they need to make the most of the platform. The platform's social media monitoring and media analysis features are particularly impressive, allowing users to gain valuable insights into their online presence and track their brand's performance over time.

What do you dislike most about this product?

Meltwater's pricing can be steep for smaller businesses or individuals. Some users have reported inconsistent analytics and a potentially overwhelming user interface.

What recommendations would you give to someone considering this product?

Meltwater is a great choice for businesses seeking a comprehensive media monitoring platform. However, potential users should carefully consider pricing and take time to learn the platform's features to maximize its benefits.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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