Magnolia Digital Experience Platform Logo
Magnolia Digital Experience Platform Logo
Magnolia

Magnolia Digital Experience Platform

7.9 / 10
Category
Magnolia Digital Experience Platform
7.9 / 10

What is Magnolia Digital Experience Platform?

As a platform for your digital business, Magnolia lets you integrate all the different pieces of your digital infrastructure, giving your team easy-to-use, task-focused apps and providing your customers with a great experience on every digital touchpoint that matters.

Company Details


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Awards & Recognition

Magnolia Digital Experience Platform won the following awards in the Digital Experience - Enterprise category

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Magnolia Digital Experience Platform Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Magnolia Digital Experience Platform.

85 Likeliness to Recommend

100 Plan to Renew

85 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Magnolia Digital Experience Platform?

2% Negative
6% Neutral
92% Positive

Pros

  • Enables Productivity
  • Respectful
  • Generous Negotitation
  • Helps Innovate

Feature Ratings

Average 81

E-Commerce Integration

88

Digital Asset Management

88

Analytics and Reporting

86

Multi Channel Support

84

Translation Facilitation

82

Content Repository

81

Web Publishing Capabilities

79

Content Security

79

Standard Templates

79

Social Media Integration

79

Management Interface

79

Vendor Capability Ratings

Average 79

Ease of IT Administration

99

Ease of Data Integration

97

Quality of Features

97

Ease of Customization

95

Vendor Support

94

Availability and Quality of Training

93

Breadth of Features

90

Ease of Implementation

90

Usability and Intuitiveness

89

Business Value Created

84

Product Strategy and Rate of Improvement

84

Magnolia Digital Experience Platform Reviews

Gonzalo B.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2024

Seamless multisite management.

Likeliness to Recommend

9 / 10

What differentiates Magnolia Digital Experience Platform from other similar products?

Compared to WordPress, Magnolia offers greater flexibility, extensibility, multilingual support and seamless multisite management, integrations, scalability, and higher performance.

What is your favorite aspect of this product?

It is a high-end CMS for complex and demanding websites, offering large-scale advanced features such as customization and integration capabilities.

What do you dislike most about this product?

I like everything, it is highly flexible.

What recommendations would you give to someone considering this product?

Magnolia provides seamless multisite management, allowing you to easily manage multiple websites in a single instance in a simple manner.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Vijay K.

  • Role: Information Technology
  • Industry: Finance
  • Involvement: Vendor Selection and Purchasing
Validated Review
Verified Reviewer

Submitted Mar 2024

Great value for creative teams

Likeliness to Recommend

8 / 10

What differentiates Magnolia Digital Experience Platform from other similar products?

magnolia provides flexibility for content delivery.

What is your favorite aspect of this product?

user-friendly content management and a flexible platform

What do you dislike most about this product?

Magnolia DXP might be priced higher than some competing solutions

What recommendations would you give to someone considering this product?

Magnolia excels at empowering teams and streamlining workflows.

Pros

  • Helps Innovate
  • Trustworthy
  • Unique Features
  • Efficient Service

Ardi S.

  • Role: Sales Marketing
  • Industry: Banking
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

A Great Platform for Digital Marketing Campaigns

Likeliness to Recommend

9 / 10

What differentiates Magnolia Digital Experience Platform from other similar products?

Magnolia’s DX Platform is an excellent choice for digital marketing campaigns. It is the most comprehensive CMS available that can orchestrate multichannel campaigns while maintaining a seamless brand experience. With Magnolia, marketing teams can maximize sales pipeline effectiveness by empowering themselves with consistent messaging and tailored digital engagement.

What is your favorite aspect of this product?

Additionally, Magnolia’s unified product information management (PIM) lays the foundation for consistent product data utilization across online and offline touchpoints. By centralizing inventory catalogs, partner product listings, and published website content, confusing or conflicting product information becomes a thing of the past. Additionally, AI-powered tools such as automated price optimization provide campaigns with incremental assistance.

What do you dislike most about this product?

Less technical users may encounter challenges in complex areas of the interface, such as the page editor, which may require initial guidance from a developer. However, Magnolia provides comprehensive training to bridge skill gaps, and its flexibility requires strong cross-functional alignment for long-term success.

What recommendations would you give to someone considering this product?

For marketing leaders tasked with orchestrating data-driven campaign ecosystems, Magnolia offers unparalleled capabilities. Magnolia offers a unified PIM, expansive personalization tools, and marketplace execution all in one intuitive interface that is fine-tuned for sales productivity. By consolidating all the touch points of modern multichannel campaigns, including web, mobile, social, and in-person interactions, into a single platform, it accelerates marketing and delivers results with confidence.

Pros

  • Reliable
  • Performance Enhancing
  • Enables Productivity
  • Unique Features

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