What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHootsuite Social Media Management SMB Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Hootsuite Social Media Management SMB.
83 Likeliness to Recommend
90 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Reliable
- Performance Enhancing
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Media Channel Integration Outbound
Social Post Archival
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of IT Administration
Availability and Quality of Training
Ease of Customization
Breadth of Features
Ease of Implementation
Quality of Features
Product Strategy and Rate of Improvement
Ease of Data Integration
Usability and Intuitiveness
Vendor Support
Business Value Created
Also Featured in...
Hootsuite Social Media Management SMB Reviews
Nikolas D.
- Role: Sales Marketing
- Industry: Chemicals
- Involvement: End User of Application
Submitted Oct 2023
Easy to use, but a bit pricey.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Easy to collaborate with your team within the platform
What is your favorite aspect of this product?
Ease to schedule posts in different platforms and also reply to comments within the platform.
What do you dislike most about this product?
Hootsuite does not provide insights into your audience demographics or engagement rates.
What recommendations would you give to someone considering this product?
Overall, Hootsuite Social Media Management SMB is a good choice for SMBs that are looking for a comprehensive and easy-to-use social media management platform.
Pros
- Continually Improving Product
- Trustworthy
- Inspires Innovation
- Client Friendly Policies
Antonio B.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Sep 2023
Easy to use but could be cheaper
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
innovation and creativity
What is your favorite aspect of this product?
efficiency and capabilities
What do you dislike most about this product?
complicated to use
What recommendations would you give to someone considering this product?
decrease the price of the product
Pros
- Enables Productivity
- Trustworthy
- Efficient Service
- Over Delivered
Younss A.
- Role: Consultant
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Aug 2023
An amazing tool for social media marketing.
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Hootsuite offers my company an all-in-one social media package for content management, community management, social listening insights, and reporting, as well as pretty extensive content variation support within the platform itself. The specialized support team is also fantastic to have access to for any little bugs that may develop and deliver good solutions in a very short time frame. I like the flexibility to segment information by app, not only when uploading but also when examining statistics and tracking progress. As a firm with several contributors, the calendar keeps everyone informed about what is posted where, and when.
What is your favorite aspect of this product?
Hootsuite offers seamless integration of different social media networks. It enables me to address my consumers’ diverse needs on practically any platform they choose. It also includes extensive classification and reporting options, which allow me to keep track of trends in the issues that are most relevant to my consumers daily. The ability to see all of our social media and interact as needed saves a significant amount of time.
What do you dislike most about this product?
Overall, I think Hootsuite is a terrific platform, but I don’t like how frightening and complex it may be for folks who have never used customer relationship management software before. A tutorial supplied once the user installs the application would be a good feature to help new users get up to speed faster.
What recommendations would you give to someone considering this product?
I enjoy how Hootsuite makes it easy to manage my social media platforms. It supports a wide range of platforms and allows me to schedule articles so that material is automatically released at the best time. It’s also quite useful to be able to generate analytics reports on every area of the platform! Another pleasant benefit is that there is no large upfront fee to join – with reasonably paid add-ons and free account alternatives, it’s easy to find something within a budget that meets all of my demands.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Cons
- Charges for Enhancements
