What is Hootsuite Social Media Management SMB?
Manage social networks, schedule messages, engage your audiences, and measure ROI right from the dashboard.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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83 Likeliness to Recommend
90 Plan to Renew
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+82 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Hootsuite Social Media Management SMB?
Pros
- Respectful
- Saves Time
- Reliable
- Performance Enhancing
Emotional Footprint
How to Read
Positive
Neutral
Negative
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Campaign Execution
Dashboards and Visualization
Social Response Management
Social Media Channel Integration Outbound
Social Post Archival
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of IT Administration
Availability and Quality of Training
Ease of Customization
Breadth of Features
Ease of Implementation
Quality of Features
Product Strategy and Rate of Improvement
Ease of Data Integration
Usability and Intuitiveness
Vendor Support
Business Value Created
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Hootsuite Social Media Management SMB Reviews
- Role: Vendor Management
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2023
Excellent and useful tools
Likeliness to Recommend
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Dec 2023
The scheduling flexibility is unmatched!
Likeliness to Recommend
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Hanna P.
- Role: Sales Marketing
- Industry: Machinery
- Involvement: End User of Application
Submitted Nov 2023
Lagging, but low price point
Likeliness to Recommend
What differentiates Hootsuite Social Media Management SMB from other similar products?
Doesn’t seem to have many feature differentiators aside from price
What is your favorite aspect of this product?
Low cost, easy to get up and running
What do you dislike most about this product?
Features are lacking compared to other platforms
What recommendations would you give to someone considering this product?
Good starter platform for social management, but wouldn’t recommend for larger orgs or more advanced channel managers
Pros
- Caring
- Respectful
- Performance Enhancing
- Trustworthy
Cons
- Inhibits Innovation
- Slower Product Innovation
- Less Reliable