Carto

CARTO

7.1 /10

What is CARTO?

An end-to-end Spatial Analysis platform. The Spatial Analysis platform of choice for market-leading location data & visualization, built for the cloud.

Company Details

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Awards & Recognition

CARTO won the following awards in the Geographic Information Systems category

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6 Top Rated Capabilities

6 Top Rated Features

2023

7 Top Rated Capabilities

6 Top Rated Features

2022

CARTO Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on CARTO.

88 Likeliness to Recommend

92 Plan to Renew

77 Satisfaction of Cost Relative to Value

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Emotional Footprint Overview

+75 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love CARTO?

0% Negative

11% Neutral

89% Positive

Pros

Performance Enhancing
Helps Innovate
Enables Productivity
Caring

Feature Ratings

Average 84

Data Visualization GIS

3D Visuals

Data Integration GIS

Spatial Analysis

Geospatial Technology

Map Manipulation

High Quality Maps

Map Customization

Imaging and Production

Mobile

Geo Coding

Vendor Capability Ratings

Average 82

Availability and Quality of Training

Breadth of Features

Ease of IT Administration

Quality of Features

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Customization

Vendor Support

Ease of Implementation

Ease of Data Integration

Business Value Created

CARTO Reviews

Role: Sales Marketing
Industry: Gaming and Hospitality
Involvement: End User of Application

Validated Review

Anonymous Reviewer

Submitted Mar 2021

Very interactive staff

Likeliness to Recommend

8 /10

Pros

Reliable
Performance Enhancing
Trustworthy
Efficient Service

Amit S.

Role: Information Technology
Industry: Consulting
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2021

Quick startup feature set

Likeliness to Recommend

7 /10

What differentiates CARTO from other similar products?

Quick adoption

What is your favorite aspect of this product?

Spatial need not be special when being incorporated

What do you dislike most about this product?

Features for integration still lacking

What recommendations would you give to someone considering this product?

Map user audience to feature set prior to usage.

Pros

Appreciates Incumbent Status
Continually Improving Product
Performance Enhancing
Enables Productivity

Cons

Under Delivered
Security Frustrates

Cynthia W.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Mar 2021

Develops quick/easy visualizations

Likeliness to Recommend

10 /10

What differentiates CARTO from other similar products?

CARTO provides a easy to use data management solution that is integrated with the product itself. Users can peruse the data observatory catalog to integrate available datasets or load in their own datasets. Having similar capabilities to ArcGIS, CARTO provides a seamless online experience where the user can use SQL to manipulate the data and join information with a quick output in the map view.

What is your favorite aspect of this product?

I love the ability to publish quick maps using carto's pre-built analysis tools, while also having the option to create more complicated joins and calculations in the back end.

What do you dislike most about this product?

There are limitations to carto that they have worked to improve over the years. One being the database connections at the time we were using it were not seamless and required extra set up. The other being ArcGIS still has a wider set of pre-built spatial analytic tools compared to CARTO.

What recommendations would you give to someone considering this product?

I would recommend the user to consider how best to enforce the usage of CARTO in the organization. CARTO is relatively new in the game compared to ArcGIS and open source tools like QGIS.

Pros

Continually Improving Product
Fair
Helps Innovate
Performance Enhancing

CARTO

What is CARTO?

Company Details

Need Assistance?

Awards & Recognition

CARTO Ratings

88 Likeliness to Recommend

92 Plan to Renew

77 Satisfaction of Cost Relative to Value

Emotional Footprint Overview

+75 Net Emotional Footprint

How much do users love CARTO?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Data Visualization GIS Thematic visualization with the ability to change views, including color, pattern/icon, dot-density, chart, scaled-symbol, and 3D prism themes

3D Visuals Seamlessly toggle between 2D and 3D viewing of the map.

Data Integration GIS Ability to import external data sources (census, etc.) overlayed into your map environment.

Spatial Analysis Includes geographic data, analysis, and modelling.

Geospatial Technology Includes surface analysis, network analysis, and geovisualization.

Map Manipulation Multiple maps can be open simultaneously, and can be duplicated, combined, synchronized, tiled, cascaded, and minimized/maximized.

High Quality Maps Includes high quality imagery, destinations, and area information.

Map Customization Map editor allows a map to be customized on-the-fly.

Imaging and Production Ability to export and print high-quality images and graphics in multiple formats, including presentation ready maps.

Mobile Ability to support multiple devices, OSes and platforms using mobile optimized, HTML-based web access and/or native applications.

Geo Coding Custom geo-codable indexes can be created to pin-map based on external datasets.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

CARTO Reviews

Very interactive staff

Likeliness to Recommend

Pros

Amit S.

Quick startup feature set

Likeliness to Recommend

Pros

Cons

Cynthia W.

Develops quick/easy visualizations

Likeliness to Recommend

Pros

Feature Ratings

Data Visualization GIS

3D Visuals

Data Integration GIS

Spatial Analysis

Geospatial Technology

Map Manipulation

High Quality Maps

Map Customization

Imaging and Production

Mobile

Geo Coding

Vendor Capability Ratings

Availability and Quality of Training

Breadth of Features

Ease of IT Administration

Quality of Features

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Ease of Customization

Vendor Support

Ease of Implementation

Ease of Data Integration

Business Value Created