Top Mailchimp Alternatives and Competitors
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Common Features
Customer Journey Modelling | Email Marketing Automation | Marketing Analytics | Marketing Project Management | Marketing Asset Management | Social Media Marketing Management | Multivariant Testing | Mobile Marketing Management | SMS Marketing | Marketing Master Data Management | Recommended Best Action | Opportunity Pipeline Tracking | Conversion Propensity Modeling
8.7
Composite
Score
+87
Emotional
Footprint
211
Reviews
Best Alternatives and Competitors to Mailchimp
Compare how Mailchimp stacks up to the competition in the areas that matter most to real users to short list options that will best fit your business needs.
Brevo
Brevo
9.1
Composite
Score
+96
Emotional
Footprint
40
Reviews
Reviews Say
Compared to Mailchimp, Brevo is:
More Transparent
More Innovative
More Inspiring
More Caring
Better at Support
More Respectful
Brevo (formerly SendinBlue) is a self service solution for companies to send emails and SMS. Born of the need to effectively and easily manage marketing campaigns independently, Brevo is for both beginners and advanced users.
HubSpot
HubSpot Marketing Hub
9.0
Composite
Score
+92
Emotional
Footprint
228
Reviews
Reviews Say
Compared to Mailchimp, HubSpot Marketing Hub is:
More Transparent
More Innovative
Better at Training
More Caring
More Inspiring
More Respectful
From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
ActiveCampaign
ActiveCampaign
8.9
Composite
Score
+91
Emotional
Footprint
91
Reviews
Reviews Say
Compared to Mailchimp, ActiveCampaign is:
More Transparent
Better at Training
More Innovative
Better at Integrating
Less Reliable
Harder to Use
It is a All-in-one marketing platform where the business grows, and saves time with a seamless experience. It is done through 3 main categories Email marketing, Marketing automation and Sales & CRM.
Adobe Systems
Adobe Campaign
8.9
Composite
Score
+92
Emotional
Footprint
58
Reviews
Reviews Say
Compared to Mailchimp, Adobe Campaign is:
More Innovative
More Transparent
More Efficient
More Respectful
More Caring
More Reliable
See the whole customer journey on a single screen. With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want — through email, mobile, offline channels, and more.
Adobe Systems
Adobe Marketo Engage
8.8
Composite
Score
+92
Emotional
Footprint
58
Reviews
Reviews Say
Compared to Mailchimp, Adobe Marketo Engage is:
More Inspiring
More Reliable
Better at Integrating
More Transparent
More Innovative
More Respectful
Adobe Marketo Engage is a platform solution for managing B2B marketing leads through all stages of buying journeys, which natively supports both demand- and account-based marketing strategies. Adobe Marketo Engage includes customization options and third-party integration capabilities to allow users to orchestrate personalized experiences, optimize content, and measure business impact across every channel.
Constant Contact, Inc.
Constant Contact
8.7
Composite
Score
+89
Emotional
Footprint
92
Reviews
Reviews Say
Compared to Mailchimp, Constant Contact is:
More Transparent
Better at Support
Harder to Customize
Less Efficient
Harder to Implement
Worse at Integrating
Powerful email marketing made easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals.
Bloomreach Inc
Bloomreach Engagement
8.7
Composite
Score
+96
Emotional
Footprint
35
Reviews
Reviews Say
Compared to Mailchimp, Bloomreach Engagement is:
More Transparent
More Innovative
More Caring
More Inspiring
More Respectful
More Reliable
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
Ortto
Ortto
8.6
Composite
Score
+93
Emotional
Footprint
29
Reviews
Reviews Say
Compared to Mailchimp, Ortto is:
Easier to Customize
Easier to Use
Better at Training
Better at Support
Easier to Implement
More Inspiring
Ortto (formerly Autopilot) brings customer data, omnichannel marketing, and analytics together in an intuitive platform that helps businesses grow.
SALESmanago
SALESmanago
8.5
Composite
Score
+91
Emotional
Footprint
38
Reviews
Reviews Say
Compared to Mailchimp, SALESmanago is:
More Caring
Better at Support
Better at Training
More Transparent
More Inspiring
More Respectful
We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. More information: www.salesmanago.com
Braze
Braze
8.4
Composite
Score
+86
Emotional
Footprint
39
Reviews
Reviews Say
Compared to Mailchimp, Braze is:
More Innovative
Better at Support
Better at Training
Less Efficient
Less Reliable
Less Transparent
Braze is a comprehensive customer engagement platform that powers relevant and memorable experiences between consumers and the brands they love. Context underpins every Braze interaction, helping brands foster human connection with consumers.
Omnisend
Omnisend
8.3
Composite
Score
+91
Emotional
Footprint
37
Reviews
Reviews Say
Compared to Mailchimp, Omnisend is:
Better at Training
Better at Support
More Innovative
Better at Integrating
More Inspiring
Easier to Use
Omnisend is the all-in-one e-commerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalized messages using our powerful automation workflows and boost your sales.
JumpDEMAND Inc.
ActiveDEMAND
8.3
Composite
Score
+100
Emotional
Footprint
19
Reviews
Reviews Say
Compared to Mailchimp, ActiveDEMAND is:
Better at Support
More Inspiring
More Transparent
More Innovative
Better at Training
Harder to Use
ActiveDEMAND enables marketers, agencies and businesses to supercharge their marketing efforts through streamlined campaign management, campaign recipes and attribution reporting while integrating with many other business, sales and marketing applications.
GetResponse
GetResponse
8.3
Composite
Score
+99
Emotional
Footprint
28
Reviews
Reviews Say
Compared to Mailchimp, GetResponse is:
More Inspiring
More Innovative
More Caring
More Transparent
More Efficient
More Respectful
GetResponse is a comprehensive marketing software platform that helps you create content, boost sales, and increase traffic to your business online. Integrated email marketing, autoresponders, and landing pages let you automate essential tasks and launch effective marketing campaigns. Advanced analytics make it easy to track conversions, leads, and ROI, and learn what your customers want. Customizable template scenarios do the heavy lifting for you — no coding necessary.
Oracle
Oracle Eloqua
8.1
Composite
Score
+89
Emotional
Footprint
37
Reviews
Reviews Say
Compared to Mailchimp, Oracle Eloqua is:
Less Efficient
Harder to Use
Harder to Implement
Worse at Integrating
Harder to Customize
Less Reliable
Oracle's B2B Cross-Channel Marketing solution, Oracle Eloqua, enables marketers to plan and execute automated marketing campaigns while delivering a personalized customer experience for their prospects. These campaigns scale for audiences across all channels including email, display search, video advertising, and mobile. With integrated lead management and easy campaign creation, the solution helps marketers engage the right audience at the right time in their buyers journey. By gaining real-time insight through customers' Digital Body Language, sales teams can close more deals at a faster rate increasing Marketing's ROI.
Klaviyo
Klaviyo
8.1
Composite
Score
+88
Emotional
Footprint
36
Reviews
Reviews Say
Compared to Mailchimp, Klaviyo is:
More Inspiring
Worse at Support
Harder to Implement
Harder to Customize
Worse at Integrating
Harder to Use
Klaviyo is a tool that makes personalized marketing a breeze through data-driven decision making. In the past, only massive companies had the resources to create highly personalized messaging. Klaviyo brings those capabilities with an intuitive UI that a one-person startup can easily manage, to more detailed customization a large or enterprise company can develop with their marketing team.
Keap
Keap
8.1
Composite
Score
+85
Emotional
Footprint
36
Reviews
Reviews Say
Compared to Mailchimp, Keap is:
Better at Integrating
Better at Training
Better at Support
Less Efficient
Harder to Use
Harder to Implement
Ditch the spreadsheet with Keap’s client management system. House all your client activity and communications in one place. Let Keap’s client management software handle the follow-up, update your client records, and get you paid, while you focus on providing great service.
LeadSquared Inc
LeadSquared
7.8
Composite
Score
+97
Emotional
Footprint
14
Reviews
Reviews Say
Compared to Mailchimp, LeadSquared is:
More Inspiring
More Innovative
More Caring
More Efficient
More Respectful
Less Transparent
LeadSquared is a marketing automation and sales execution platform that helps businesses increase their closures, manage their pipelines, and attribute their ROI accurately and completely - to people, marketing activities, lead sources, products, and locations. Reduced lead leakage, automated marketing and sales processes, complete sales tracking, and a CRM platform that guides sales teams about their actions – are some of the benefits that people have realized after using the platform.
Zoho
Zoho Campaigns
7.8
Composite
Score
+85
Emotional
Footprint
15
Reviews
Reviews Say
Compared to Mailchimp, Zoho Campaigns is:
More Transparent
More Caring
Less Inspiring
Less Innovative
Worse at Integrating
Worse at Support
Email marketing software that drives sales. Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.
Salesforce.com Inc
Salesforce Pardot
7.8
Composite
Score
+78
Emotional
Footprint
70
Reviews
Reviews Say
Compared to Mailchimp, Salesforce Pardot is:
Harder to Customize
Less Inspiring
Worse at Support
Harder to Implement
Less Transparent
Less Efficient
Make the most of every customer interaction — creating personalized, cross-channel customer journeys that deliver exceptional brand experiences across email, mobile, social, Web, and more using Salesforce's Marketing Management solutions. Pardot is smarter marketing automation built on the world's #1 CRM platform. How smart are we? Pardot customers have seen sales revenue increase by 34% and marketing effectiveness increase by 37%, on average.
Acoustic
Acoustic Marketing Cloud
7.8
Composite
Score
+94
Emotional
Footprint
19
Reviews
Reviews Say
Compared to Mailchimp, Acoustic Marketing Cloud is:
More Caring
More Reliable
More Inspiring
Easier to Use
Less Innovative
Worse at Integrating
Acoustic Campaign (Formerly IBM Watson Marketing) is a digital marketing platform that puts the power of data insights into the hands of the marketer to design more effective campaigns that exceed customer expectations. Use behavioral and profile data from any source to create relevant campaigns across email, web, mobile push, SMS, social, group messaging, and offline channels including telesales and mail and print fulfillment centers. Leverage Acoustic Analytics events and Acoustic Personalization audiences to reach your contacts with consistent, targeted messages.
Dotdigital Group PLC
Dotdigital
7.6
Composite
Score
+78
Emotional
Footprint
25
Reviews
Reviews Say
Compared to Mailchimp, Dotdigital is:
Less Caring
Harder to Customize
Less Transparent
Worse at Integrating
Less Respectful
Less Innovative
From email marketing to full omnichannel marketing orchestration, dotdigital transforms your customer insight into personalized marketing campaigns. The dotdigital platform is an omnichannel marketing solution for B2C, B2B, and NFP marketers in the Americas. Import data, build segments and triggers, and create relevant marketing campaigns that engage your customers on their favorite channels.