Marketing Resource Management (MRM ) Software

About

Marketing Resource Management (MRM) is a type of software that allows organizations to manage and optimize their marketing resources. MRM provides end-to-end capabilities for project tracking and management, budget allocation, asset management, and workflow orchestration.

Common Features

  • Marketing Asset Management
  • Marketing Project Management
  • Marketing Workflow Orchestration
  • Budgeting and Cost Allocation
  • Brand Tracking
  • Role-Based Access Controls
  • MarTech Ecosystem integration
  • Collaboration Capabilities
  • Marketing Analytics

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