Emotional Footprint Awards 2021

Casino Management Systems


SoftwareReviews names Konami SYNKROS CMS and IGT ADVANTAGE® as Casino Management Systems Emotional Footprint Award Winners.


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Casino Management Systems

Emotional Footprint Awards

SoftwareReviews Emotional Footprint Awards evaluate and rank products based on emotional response ratings from IT and business professionals. Using our Emotional Footprint methodology, we aggregate emotional footprint scores across 26 dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.

Emotional Footprint Awards are proudly founded in 100% user review data and are free of traditional “magical” components such as market presence and analyst opinion, which are opaque in nature and may be influenced by vendor pressure, financial or otherwise.

Read The In-Depth Report

See how each vendor stacks up across each of the 26 dimensions and our thorough evaluation of vendor capabilities, product features, and overall satisfaction.

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Measuring Emotional Footprint

Emotional Footprint is scored using our “Net Emotional Footprint” Index. This index tracks responses across 26 dimensions of emotional footprint that span 5 categories: Purchasing, Service Experience, Product Impact, Vendor Strategy, and Conflict Resolution. Then, the following calculation is done across this index:

% of Positive Reviews - % of Negative Reviews

For clarity, the total percentage of positive, neutral, and negative ratings is shown for each vendor as well.

Emotional Footprint Leaders


Konami Gaming

Konami SYNKROS CMS

Introducing SYNKROS, the most advanced casino management system ever devised. Connect with players like never before. Capture data in real time. Control your entire operation with complete confidence. SYNKROS offers pure marketing horsepower on top of the world’s most reliable database, enabling you to connect, capture and control. If you want to power up profits and get all aspects of your casino humming, SYNKROS is the answer.

7.2

CX Score

CX
Score

+73

Net Emotional Footprint

Net Emotional
Footprint

72

Value Index

VALUE INDEX

10% Negative 82% Positive
Badge Winner
14Reviews

International Game Technology (IGT)

IGT ADVANTAGE®

Get the power to manage and monetize every screen, player, and space. Streamline operations, increase actionable data, and configure your floor for maximum velocity.

7.0

CX Score

CX
Score

+59

Net Emotional Footprint

Net Emotional
Footprint

79

Value Index

VALUE INDEX

10% Negative 68% Positive
Badge Winner
46Reviews

Other Evaluated Vendors


Aristocrat Technologies, Inc

OASIS 360™

Aristocrat’s casino management solutions maximize efficiencies, create enhanced player engagements, deliver a frictionless patron experience and connect casino operators with their patrons on and off property. These pillars align to the Oasis 360’s team mission of “designing solutions for our clients to enable enhanced entertainment customer experiences.”

6.6

CX Score

CX
Score

+54

Net Emotional Footprint

Net Emotional
Footprint

77

Value Index

VALUE INDEX

12% Negative 65% Positive
96Reviews

SG Gaming Technologies

Bally Casino Management System

Bally CMS® solutions equip your operation for casino accounting, financial audits, credit lines/markers, reconciliation, regulatory reporting, and compliance; management of player ratings for slots, tables and other games; marketing functionality including patron loyalty programs, multi-property support, single player cards, player extracts, direct mail, group and promotion tracking, and hotel integration.

6.6

CX Score

CX
Score

+57

Net Emotional Footprint

Net Emotional
Footprint

73

Value Index

VALUE INDEX

20% Negative 74% Positive
11Reviews

For the full list of vendors in this space, click here.

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